With a new campaign titled “It’s Giving Season” (which, as users of X might know can be read both ways…) the partnership also includes a new gift guide edit curated by Chamberlain herself. Flexing her contributing creative director muscles, the creator has utilized her distinctive taste to create a seasonal selection of her favorite Levi’s styles.
“After the incredible experience of launching our cherished collaborative collection, I’m so excited to be a part of Levi’s It’s Giving Season campaign,” said Emma Chamberlain. “I adore the nostalgic ’70s flare of the new Ribcage Bells, and paired with the Rae Sweater and Betty Cardigan, everything is so cute, comfortable and cozy. There are so many perfect styles for the holiday season. I also had way too much fun curating my gift guide with all my favorite Levi’s pieces in one spot so you can find timeless pieces for the people you love (or yourself… obviously).”
Standout pieces include the Ribcage Bells, a high-rise silhouette with a wide leg flare which lands in a number of colors and washes, including black, corduroy and jewel tones. Elsewhere, the campaign spotlights the Rae Sweater and Betty Cardigan, offering textured, oversized knitwear perfect for the holiday season, while Emma’s edit also includes a new pearlescent Trucker Jacket and Icon Skirt.
Take a look at the campaign above and head to the Levi’s website to purchase.
In other Levi’s news, Barbie Ferreira and Petra Collins joined forces for the brand’s latest campaign.