Zarah Cheng

Editor-in-Chief
zarah.cheng@hypebae.com +852 3563 9035
You're Invited to the Hypebae Fall Formal
Fashion 

You're Invited to the Hypebae Fall Formal

In celebration of our 3 Year Anniversary.
3,695 Hypes

Here Are 4 Chic Wireless Earbuds That Aren't Apple AirPods
Entertainment 

Here Are 4 Chic Wireless Earbuds That Aren't Apple AirPods

Elevate your music experience while still staying stylish.
25,562 Hypes

Off-White™'s Second "SURREALIST" Capsule Includes a Cloud-Like Industrial Belt
Fashion

Off-White™'s Second "SURREALIST" Capsule Includes a Cloud-Like Industrial Belt

Updates are also made on pieces like the hoodie and T-shirt.
6,187 Hypes


UPDATE: A Video Campaign for Coach's Collaboration With Kiko Mizuhara Has Surfaced
Fashion

UPDATE: A Video Campaign for Coach's Collaboration With Kiko Mizuhara Has Surfaced

Peep here for collaboration details.
2,273 Hypes

The HYPEBAE Beauty Consumer Survey Week 3
Beauty 

The HYPEBAE Beauty Consumer Survey Week 3

Take our survey for a chance to win a pair of the sacai x Nike LDWaffle.
8,479 Hypes

KARA's Expanding Terry Cloth Baby Tote Is Pure Nostalgia
Fashion

KARA's Expanding Terry Cloth Baby Tote Is Pure Nostalgia

Who else remembers having these as a kid?
708 Hypes


Tata Harper's Hyaluronic Gel Is the Only Moisturizer That Matters
Beauty 

Tata Harper's Hyaluronic Gel Is the Only Moisturizer That Matters

Here’s why this editor won’t be using anything else this summer.
748 Hypes

Here Are 14 Minimalist Jewelry Brands to Perfect Your Summer Look
Fashion 

Here Are 14 Minimalist Jewelry Brands to Perfect Your Summer Look

Simple staples to layer or wear on their own.
18,851 Hypes

Instagram Users Have Been Pregnancy-Shaming Shay Mitchell – Here's How the Star Responded
Entertainment

Instagram Users Have Been Pregnancy-Shaming Shay Mitchell – Here's How the Star Responded

*shrug emoji*
12,615 Hypes

Would You Cop These Luxe Leather "Crocs"?
Footwear

Would You Cop These Luxe Leather "Crocs"?

The latest from Hender Scheme.
739 Hypes

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