Chloë Grace Moretz and Rina Sawayama Are Hacking the Beauty Industry With GODMODE
Beauty

Chloë Grace Moretz and Rina Sawayama Are Hacking the Beauty Industry With GODMODE

“It’s a new universe that allows you to enter, create your avatar and become who you want.” — Chloë Grace Moretz

How Parris Goebel Is Redefining Beauty With Raw Confidence
Beauty

How Parris Goebel Is Redefining Beauty With Raw Confidence

The face of Mienne makes no apologies.

Harris Dickinson Teams up With Rhode for Its Glazing Mist Launch
Beauty

Harris Dickinson Teams up With Rhode for Its Glazing Mist Launch

Got milk? How about, got mist?

Huda Kattan Takes Back Full Ownership of Huda Beauty
Beauty

Huda Kattan Takes Back Full Ownership of Huda Beauty

Making it one of the few fully-independent, founder-owned beauty brands.

TikTok Is Divided Over the Princess Nail Trend
Beauty

TikTok Is Divided Over the Princess Nail Trend

The manicure style is having a moment, here’s why…

Benefit Releases New "Benetint" Shades in Collaboration With Dezi Perkins
Beauty

Benefit Releases New "Benetint" Shades in Collaboration With Dezi Perkins

For the first time since its creation in 1976.

Muhza Wants to Make Your Skincare Routine Hormone-Friendly
Beauty

Muhza Wants to Make Your Skincare Routine Hormone-Friendly

The brand is launching products designed to sync with your menstrual cycle.

Fara Homidi Taps Paloma Elsesser for Its New Bronzer Collection
Beauty

Fara Homidi Taps Paloma Elsesser for Its New Bronzer Collection

Available in four powder-to-cream shades.

Youth to the People Just Dropped a Sunscreen for People Who Hate Sunscreen
Beauty

Youth to the People Just Dropped a Sunscreen for People Who Hate Sunscreen

No white cast, just major sun protection.

Dr. Squatch and Sydney Sweeney Want You to Get Clean — With Her Bathwater
Beauty

Dr. Squatch and Sydney Sweeney Want You to Get Clean — With Her Bathwater

“Sydney’s Bathwater Bliss” soap smells like… “Morning Wood.”

Beauty of Joseon's Tinted Sunscreen Is Made for "Busy Girls" — Just Ask Sandy Liang
Beauty

Beauty of Joseon's Tinted Sunscreen Is Made for "Busy Girls" — Just Ask Sandy Liang

Available in 12 sheer, natural looking shades.

Yes, Hailey Bieber is Selling Rhode
Beauty

Yes, Hailey Bieber is Selling Rhode

Acquired by e.l.f. Beauty for $1 billion USD.

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