Indie Designer Marketplace Ap0cene Just Expanded Into the Beauty Category
Beauty

Indie Designer Marketplace Ap0cene Just Expanded Into the Beauty Category

The drop emphasizes small labels over beauty giants.

The Internet Has Mixed Feelings About the Faux Freckle Trend
Beauty

The Internet Has Mixed Feelings About the Faux Freckle Trend

Commenters have a lot to say about the makeup look.

To Ashnikko, Beauty Is a Tool for Constantly Reinventing Herself
Beauty

To Ashnikko, Beauty Is a Tool for Constantly Reinventing Herself

“I love using free will to change my avatar.”

This Makeup Trend Is Convincing Beauty Fans to Believe in Astrology
Beauty

This Makeup Trend Is Convincing Beauty Fans to Believe in Astrology

Here’s why TikTokers are looking to their rising signs for the most flattering makeup looks.

Fara Homidi Expands Its Lip Category With a New Plumping Oil
Beauty

Fara Homidi Expands Its Lip Category With a New Plumping Oil

Available in two universal shades.

Louis Vuitton Unveils Its First-Ever Beauty Collection and Campaign
Beauty

Louis Vuitton Unveils Its First-Ever Beauty Collection and Campaign

With Jung Hoyeon as its house ambassador and Pat McGrath as its creative director — La Beauté has arrived.

MAC Cosmetics Is Making Glossy Lip Liner a Thing
Beauty

MAC Cosmetics Is Making Glossy Lip Liner a Thing

The new Lipglazer Glossy Liner is available in eight shades.

Pat McGrath Labs' Newest Launch Will Give You the Blurred Skin of Your Dreams
Beauty

Pat McGrath Labs' Newest Launch Will Give You the Blurred Skin of Your Dreams

Meet the Sublime Perfection Longwear Setting Spray.

Why Are People Suddenly Asking ChatGPT for Beauty Advice?
Beauty

Why Are People Suddenly Asking ChatGPT for Beauty Advice?

TikTokers are carefully curating AI prompts for glow up tips — but not everyone is on board.

Ipsy Wants You to Take Gen Z’s Beauty Obsession Seriously
Beauty

Ipsy Wants You to Take Gen Z’s Beauty Obsession Seriously

The nostalgic subscription service just released a new campaign in honor of beauty hobbyists.

Why Is the "Turning Myself Into an LA 10" Trend Attracting So Many Hate Comments?
Beauty

Why Is the "Turning Myself Into an LA 10" Trend Attracting So Many Hate Comments?

The makeup trend is receiving tons of negative attention on TikTok.

Youthforia Announces Its Closure — With a Notes App Statement
Beauty

Youthforia Announces Its Closure — With a Notes App Statement

The internet is convinced controversy is the reason for the brand’s shutdown.

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