Upcycling
Real Madrid, Arsenal and AC Milan to beat the cold.
Presented by
Asahi
As part of a special Asahi Super Dry project with Hypebae, the fashion designer puts a unique twist on traditional uniforms.
From embroidered vintage football shirts to tulle-trim adidas tracksuits, these brands will kit you out.
From Balenciaga’s Chips Bags to AVAVAV’s FW24 trash-covered runway, fashion’s obsession with satirical disposability is full to the brim.
From scraps to statement pieces, we tapped our favorite upcyclers to share their advice on sourcing materials and finding eco-conscious solutions for their collections.
Crafted entirely from e-waste.
Hypebae speaks to Charley Keighley, the designer behind one of London’s fastest-growing upcycling brands.
“It’s about seeing what others have done and trying to do it in a way that hasn’t ever been done before.” — Tega Akinola
Upcycling trash into treasure.
A reminder not to take life too seriously.
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