Fashion

Cult-Favorite Hat Brand Lack of Color Launches in the US

The Australian company goes global.

By
848 Hypes

Celebrity-favorite Australian hat brand Lack of Color launches today in the United States, allowing longtime fans to enjoy overnight delivery. Loved by Gigi Hadid and Miley Cyrus, the 10-year-old label introduces its carefree, bohemian aesthetic to its North American audience with its new Spring/Summer 2022 collection, “Horizons.”

Founded by artistic couple Tess Corvaia and Robert Tilbury, the company’s handmade, high-quality hats evoke a sense of playfulness, bringing the ease and indulgence of summer to everyday moments.

“So many of our online orders are sent to the U.S. each and every day, but up until now, we have been sending them all from our Australian warehouse,” says Corvaia in a press release. With the brand’s latest expansion, orders made on the Lack of Color web store will be shipped directly from its LA warehouse to all U.S. customers. “We aren’t a pick and pack business and always make sure we give our hats a range of quality checks before sending them out to customers. I’m so happy we can now offer this same added value closer to home for our American customers.”

Both effortlessly stylish and practical, the brand’s vegan leather Wave Bucket will not only complement any outfit, but it also features a small side pocket to store daily essentials. Outfitted in Australian wool, the Rancher hats create an elevated yet relaxed look, available in succulent greens, soft blues and rich browns. Opt for the Holiday Bucket if you’re looking for a funky and casual feel — the accessory comes in an array of fun patterns.

The new collection, priced from $119 to $139 USD, along with the brand’s classic designs are available at the Lack of Color website.

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