Demna

Is Character Dressing Going To Be Our 2026 Obsession?
Fashion

Is Character Dressing Going To Be Our 2026 Obsession?

Fuelled by our desire for community and belonging, subcultures and communities are becoming our inspiration.

Your Definitive Guide to Luxury Fashion's Game of Creative Director Musical Chairs
Fashion

Your Definitive Guide to Luxury Fashion's Game of Creative Director Musical Chairs

After just one season, Dario Vitale is exiting Versace.

Demna's Second Gucci Collection Has Landed
Fashion

Demna's Second Gucci Collection Has Landed

Introducing “Generation Gucci.”

Charli's Wedding, Clout Couples and Chloé's Paddington, Welcome to Lyst's Year in Fashion
Fashion

Charli's Wedding, Clout Couples and Chloé's Paddington, Welcome to Lyst's Year in Fashion

The ultimate recap of this year’s biggest trends, moments and products.

Our First Official Taste of Demna's Gucci Is Finally Here
Fashion

Our First Official Taste of Demna's Gucci Is Finally Here

Acting as a teaser for his show debut in February.

Balenciaga Just Dropped a Britney Collaboration and the Internet Has Lost It
Fashion

Balenciaga Just Dropped a Britney Collaboration and the Internet Has Lost It

Featuring an EP of remixes, graphic tees and a Spears-curated playlist.

Gucci Names Demna Artistic Director
Fashion

Gucci Names Demna Artistic Director

Tune in for the full statement.

Demna Highlights Fashion's Consumption Compulsion for Balenciaga FW24
Fashion

Demna Highlights Fashion's Consumption Compulsion for Balenciaga FW24

This season delivered Demna’s voice notes as show notes while curated eBay packages served as personal guest invites.

It's the Battle of the Sock Shoes as VETEMENTS Weighs In
Footwear

It's the Battle of the Sock Shoes as VETEMENTS Weighs In

Alleging both Balenciaga and Ye copied its design.

Balenciaga SS24 Might Just Be Demna's Most Personal Collection Yet
Fashion

Balenciaga SS24 Might Just Be Demna's Most Personal Collection Yet

With Demna’s mom, husband and former professors among this season’s runway models.

Balenciaga Brings Back Its Instagram Feed
Fashion

Balenciaga Brings Back Its Instagram Feed

Is this the sign of a new era?

Was Balenciaga's Pared-Back Paris Fashion Week Show Enough to Salvage Its Reputation?
Fashion

Was Balenciaga's Pared-Back Paris Fashion Week Show Enough to Salvage Its Reputation?

Moving away from viral moments and celebrity ambassadors, Demna went back to basics for FW23.

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