Primers

Beauty TikTokers Are Using Lube as Makeup Primer
Beauty

Beauty TikTokers Are Using Lube as Makeup Primer

Dermatologists are warning against the trend.
4,374 Hypes

Pat McGrath Labs Has a Stunning New Palette on the Way
Beauty

Pat McGrath Labs Has a Stunning New Palette on the Way

Take a first look at what Mother Makeup has in store.
2,950 Hypes

I'm Using Rare Beauty's "True to Myself" Eyeshadow Palette All Summer
Beauty 

I'm Using Rare Beauty's "True to Myself" Eyeshadow Palette All Summer

An editor reviews Selena Gomez’s latest makeup collection.
817 Hypes

Selena Gomez's Rare Beauty Makes Summer Easy With New Eyeshadow Palette and Primer
Beauty

Selena Gomez's Rare Beauty Makes Summer Easy With New Eyeshadow Palette and Primer

Long-lasting, crease-free formulas to elevate your beauty game.
1,062 Hypes

Is Rihanna's Fenty Skin Flash Nap Instant Revival Eye Gel-Cream Really Worth the Hype?
Beauty 

Is Rihanna's Fenty Skin Flash Nap Instant Revival Eye Gel-Cream Really Worth the Hype?

Our editor shares her honest thoughts on the product.
1,969 Hypes

How To Mask-Proof Your Makeup, According to Pros
Beauty 

How To Mask-Proof Your Makeup, According to Pros

Makeup artists weigh in on how to apply a bulletproof face.
1,666 Hypes

Supergoop!'s New Sheerscreen SPF30 Offers Blue Light Protection
Beauty

Supergoop!'s New Sheerscreen SPF30 Offers Blue Light Protection

A WFH skincare must-have.
840 Hypes

Hunter Schafer Fronts Shiseido's SS21 Makeup Campaign
Beauty

Hunter Schafer Fronts Shiseido's SS21 Makeup Campaign

The ‘Euphoria’ star wears the brand’s new primer and foundation.
1,022 Hypes

Kjaer Weis Launches New Skincare Product, the Beautiful Eye Balm
Beauty

Kjaer Weis Launches New Skincare Product, the Beautiful Eye Balm

The formula doubles as a primer.
1,071 Hypes

Gucci Beauty Launches New Priming Serum and Foundation in 40 Shades
Beauty

Gucci Beauty Launches New Priming Serum and Foundation in 40 Shades

A collection further highlighting individuality and diversity.
3,733 Hypes

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