This $14 USD Cherry-Red Primer Has TikTok in a Chokehold
And it’s worth every bit of hype.
TikTok is the place to stay in the know about what’s hot and what’s not on the beauty market. If you’re looking for budget-friendly finds from all categories across haircare, skincare and makeup, BeautyTok will point you in the right direction. Currently taking up our FYP is a cherry-red primer from the cult-loved brand The Beauty Crop.
Earning over 4.5 million views on TikTok, The Beauty Crop’s “Oui Cherie” Hydrating Gripping Primer is a bright red concoction of skin-friendly goodness. Winning the place as one of TikTok’s best selling products, the primer is famed for its cherry-red formula that turns translucent upon application.
It has a bit of stickiness but that’s precisely what you want to grip your full coverage foundation and keep it in place. The ingredients boast an oil-free and water-based formula that teeters the line of being skincare-esque. With skin-loving ingredients such as cherry extract and hyaluronic acid (yes, we know it’s in controversy right now.) The primer will help your skin retain its moisture throughout the day.
Thanks to TikTok making this product viral, the $14 USD primer is in high demand as it has to be restocked regularly. If you want to see what the hype is about for yourself, head over to Beauty Crop’s website to get your hands on the blood-red gripper while you can.
@thebeautycrop Replying to @Amira Patel everyones favourite primer?? #ouicherie #ouicherieprimer #grippingprimer #tackyprimer #thebeautycrop #tiktokmademebuyit ♬ original sound – thebeautycrop
@happeabalance Oui cherie primer is back in stock again, i always grab two when they come back! ? #happeabalance #makeup #ouicherie #grippingprimer #primer #primers #ouicherieprimer #ouicheriegrippingprimer #ouicherieset #primers #makeupartist #makeuproutine ♬ original sound – Hollie – HappeaBalance
@allancraig_ the beauty crop OUI CHERIE gripping primer is the perfect base for your makeup! hydrating, gripping and keeping your makeup on lock?! i am obsessed! #thebeautycrop #ouicherieprimer #primer #grippingprimer ♬ original sound – FELICIA?
