Rihanna’s lounge and underwear label just debuted a whole new look.
Featuring new styles, colorways and prints.
“It really feels like I’ve watched a bud blossom, finally releasing it.”
Debuting the new Signature Script Lingerie collection.
Showcasing the brand’s Stretch Lace and Fits Everybody collections.
Hypebae went down to Copenhagen’s International Fashion Fair to find out more.
Coinciding with the launch of his upcoming album, ‘COMING HOME.’
In partnership with its long-term collaborator, Betsy Johnson.
With a campaign starring founder Kim Kardashian.
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