Beauty

Adwoa Aboah Is the Face of Marc Jacobs' New "Shameless" Foundation

“Show off your skin shamelessly.”

3.9K

Adwoa Aboah Is the Face of Marc Jacobs' New "Shameless" Foundation

“Show off your skin shamelessly.”

Marc Jacobs Beauty has just revealed its latest product, fronted by no other than Adwoa Aboah who was previously announced as the face of the beauty brand. The new Shameless foundation comes with a self-setting finish, SPF, and is available in a total of 29 shades. The lightweight formula is all about “showing off your skin shamelessly,” shown by Adwoa in the campaign.

The Shameless foundation will be available online globally on February 9, so make sure to get your wallets ready. Meanwhile, don’t miss our feature on five foundations all women of color should try.

Read Full Article
Text By
Share this article

What to Read Next

Emily Ratajkowski Is the Face of Marc Jacobs' New Dual Bag
Fashion

Emily Ratajkowski Is the Face of Marc Jacobs' New Dual Bag

Starring in the brand’s new Spring campaign.

The New Marc Jacobs x Vaquera Bag Is Addison Rae-Approved
Fashion

The New Marc Jacobs x Vaquera Bag Is Addison Rae-Approved

The two brands revamp the beloved Y2K “Stam” silhouette.

The Marc Jacobs Tote Bag Gets a Denim Tears Makeover
Fashion

The Marc Jacobs Tote Bag Gets a Denim Tears Makeover

Continuing the brand’s 40th anniversary celebrations.


Paloma Elsesser Celebrates Marc Jacobs' 40-Year Anniversary
Fashion

Paloma Elsesser Celebrates Marc Jacobs' 40-Year Anniversary

Starring in the limited-edition collection campaign alongside J Balvin and Futura.

Gigi Hadid, Ariana Grande and More Define What It Means to Be "Always Classic"
Footwear

Gigi Hadid, Ariana Grande and More Define What It Means to Be "Always Classic"

See Reebok’s new star-studded campaign.

Here Are All New Off-White™ Pieces Available Now
Fashion

Here Are All New Off-White™ Pieces Available Now

Champion collab, classic sweatshirts and more.

Nike's Air Force 1 Premium Returns in Two New Colorways
Footwear

Nike's Air Force 1 Premium Returns in Two New Colorways

So dreamy.

Get a First Look at FUBU x PUMA's Upcoming Capsule Collection
Fashion

Get a First Look at FUBU x PUMA's Upcoming Capsule Collection

In celebration of FUBU’s 25th anniversary.

adidas Originals' Superstar 80s Arrives in a Peachy "Ash Pink"
Footwear

adidas Originals' Superstar 80s Arrives in a Peachy "Ash Pink"

Featuring a crisp, suede upper.

Here Are 5 Foundations That Women of Color Need to Try
Beauty

Here Are 5 Foundations That Women of Color Need to Try

In light of the recent Tarte controversy, we’ve found some inclusive alternatives.

Watch Tinashe Boss up in the "No Drama" Video
Music

Watch Tinashe Boss up in the "No Drama" Video

Featuring Offset.

Selena Gomez's PUMA Phenom Gets a Luxe Satin Makeover
Footwear

Selena Gomez's PUMA Phenom Gets a Luxe Satin Makeover

Ballerina vibes.

The Skate-Inspired PACCBET x Carhartt WIP Collaboration Is Almost Here
Fashion

The Skate-Inspired PACCBET x Carhartt WIP Collaboration Is Almost Here

Featuring both brand’s logos.

Nike's Street-Inspired Air Force 1 Upstep Just Released in a Chic White
Footwear

Nike's Street-Inspired Air Force 1 Upstep Just Released in a Chic White

A neutral colorway perfect for winter.

More ▾
 

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.