What Are the Ground Rules For Developing a More Sustainable Future?
As told by the industry experts behind the CFDA’s Sustainable Strategy, Sara Kozlowski and Lauren Croke.
What does it take to steer a fashion brand into the future in 2019? For the next wave of emerging designers, it means being tasked with the challenge of rethinking the fashion system, a journey that begins with an examination of their core values as a brand and identifying impactful areas for change. It means developing a shared team objective that outlines future brand goals.
To further uncover and address the hard facts associated with building a sustainable brand, we tapped industry experts Sara Kozlowski, the Director of Education and Professional Development at the CFDA and Lauren Croke, an entrepreneur leading the development strategy at Kyureeosity. Together the two examined and discussed sustainable measures that are vital for the progress of the industry in the second installment of “School of Sustainability,” brought to you by HYPEBAE Radio and Target.
In this week’s episode, “What Are the Ground Rules for Developing a More Sustainable Future?” Sara and Lauren spoke candidly on how they developed a sustainable strategy for the CFDA, how both emerging and established brands can adopt sustainable business models and what positive growth will look like for the future of fashion.
While the road towards building a more sustainable future may not be fully realized, the resounding message behind today’s conservation cemented that with innovation, education and purpose, we can aim to maximize the impact of American fashion globally and support a path to sustainability.
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