Beauty

e.l.f Cosmetics Taps Judge Judy to Combat Crimes Committed Against Your Face

In e.l.f we trust.

15.9K

e.l.f Cosmetics Taps Judge Judy to Combat Crimes Committed Against Your Face

In e.l.f we trust.

Beauty took center stage during one of sport’s biggest nights, the Super Bowl LVIII, with e.l.f Cosmetics airing a star-studded 30-second commercial titled “Judge Beauty.” The ad took place in a courtroom dedicated to ending  “Crimes committed against the eyes, lips and face.”

The presiding judge in e.l.f court was none other than Judge Judy Sheindlin, aka “Judge Beauty,” a fan favorite for her quick wit during her over 25-year syndicated court show run.

The case? Judge Beauty is putting an end to “The beauty offense of overspending on makeup and sentencing the world to” $14 USD radiant skin with Halo Glow Liquid Filter, according to a press release.

The brand took to Instagram to share the commercial writing in part, “The honorable Judge Beauty is now presiding… and she’s serving justice for the eyes, lips and face. What’s your verdict? We say guilt-free glow by unanimous decision!”


The star studded cast included “Judy Justice” star Judge Judy Sheindlin, Suits co-stars Gina Torres, Rick Hoffman and Sarah Rafferty, Jury Duty’s Ronald Gladden and singer Meghan Trainor.

e.l.f is offering a Gloss, Glow & Go product bundle that includes the Halo Glow Liquid Filter, Lash XTNDR Mascara, Glow Reviver Lip Oil, Suntouchable All Set for Sun SPF 45 and a Power Grip Primer for $53 USD on the brands website. Plus, limited-edition merchandise including a sweatshirt, baby T-shirt and beauty pouch will be available.

For more beauty news, check out our coverage of Beyoncé’s hair care line announcement.

Read Full Article
Text By
Share this article

What to Read Next

BLACKPINK's Lisa Joins the Cast of 'The White Lotus'
Entertainment

BLACKPINK's Lisa Joins the Cast of 'The White Lotus'

Making her acting debut.

Bad Bunny Is a Work of Art in Jacquemus' "LE SCULPTURES" Campaign
Fashion

Bad Bunny Is a Work of Art in Jacquemus' "LE SCULPTURES" Campaign

We love to see it.

Martine Rose and Clarks Present "Coming Up Roses"
Fashion

Martine Rose and Clarks Present "Coming Up Roses"

The first official campaign from Rose as Clarks’ guest Creative Director.

Multidisciplinary Artist Ilsse Peredo Gives the Crocs Echo Storm a Miami Makeover
Footwear 

Multidisciplinary Artist Ilsse Peredo Gives the Crocs Echo Storm a Miami Makeover

Presented by Crocs
Showcasing how the city’s disruptive style scene is as bold and brazen as the Echo Storm.

Collina Strada FW24 Celebrates Femininity in All Its Forms
Fashion

Collina Strada FW24 Celebrates Femininity in All Its Forms

Featuring inclusivity, model mothers and collaborations with UGG and PUMA.

Sandy Liang Debuts New Salomon Collab at New York Fashion Week
Fashion

Sandy Liang Debuts New Salomon Collab at New York Fashion Week

Two new silhouettes just sashayed down the runway.

Miu Miu and L'Oréal Reveal Beauty Partnership Plans
Beauty

Miu Miu and L'Oréal Reveal Beauty Partnership Plans

Here’s what we know so far.

Ask a (S)expert: “My First Time Having Sex Was a Flop... Can You Help?”
Sex & Dating

Ask a (S)expert: “My First Time Having Sex Was a Flop... Can You Help?”

Welcome to our new series led by Gigi Fong, Hypebae’s in-house sex and dating editor.

Miaou Invites All of Us to Experience "Metamorphose"
Fashion

Miaou Invites All of Us to Experience "Metamorphose"

The new SS24 collection marks a shift towards quieter color palettes and more subtle silhouettes.

Here’s What Went Down at Chet Lo and Tinder’s Capsule Launch Party
Events

Here’s What Went Down at Chet Lo and Tinder’s Capsule Launch Party

Presented by Tinder
Where art displays and alluring pop music came together to illuminate a larger-than-life flirty fantasy.

More ▾
 

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.