Palace and Evisu Are Getting Lucky for Spring 2024
The duo’s fourth collaboration launches this month.
Palace and Evisu are once again teaming up, following their third collab back in 2023. This time, the duo has embarked upon an all-new Spring 2024 collection that celebrates the (in its own words) denim don’s heritage and Palace’s penchant for vibrant designs. The new collection sees Evisu signatures arrive in a slew of denim washes, while an intricate dice brocade graces the backs of denim jackets and jeans.
Both light wash and raw dark denim versions collide, paired with a 100% lambswool cardigan complete with oversized dice alongside “EVISU” and “JAPAN” arm branding. Elsewhere, the collection features black, grey marl and olive zip-up hoodies, dice-emblazoned trucker hats and a heavy denim tote bag. The piece de resistance, however, most definitely lands in the form of a very special (and very lucky) dice set.
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Celebrating the lucky launch is an accompanying campaign starring the best music talent, aka DJ John FM, alongside emerging artists Hi-Tech and Palace pro skater Jamal Smith.
Take a look at the campaign images above and keep your eyes on the Palace website on April 19 for the launch.
While you’re here, check out our interview with Lu by Lu founder, Louie Akinwale.
