Masha Popova

Step Into FW24's Favorite Shoe Trend: Furry Footwear
Footwear

Step Into FW24's Favorite Shoe Trend: Furry Footwear

As seen at Masha Popova, Versace, Acne Studios and more.
2,045 Hypes

8 Celebrity-Approved Stylists to Follow for Fashion Inspo
Fashion

8 Celebrity-Approved Stylists to Follow for Fashion Inspo

From Dua Lipa’s Lorenzo Posocco to Hailey Bieber’s Dani Michelle.
14,692 Hypes

Emo Gurl Glamour Was in Full Effect for Masha Popova SS24
Beauty

Emo Gurl Glamour Was in Full Effect for Masha Popova SS24

Hello to duck nails and textured wet waves.
3,053 Hypes

Masha Popova Unleashed Her Inner Monster for SS24
Fashion

Masha Popova Unleashed Her Inner Monster for SS24

The Ukrainian designer took us on an adrenaline-fueled ride, in which denim reigned supreme.
1,779 Hypes

Sinéad O'Dwyer, Ancuta Sarca and More Return for BFC's 2023 NEWGEN Scheme
Fashion

Sinéad O'Dwyer, Ancuta Sarca and More Return for BFC's 2023 NEWGEN Scheme

Alongside Masha Popova, Chet Lo and newcomer Tolu Coker.
1,077 Hypes

The 6 Key Trends from London Fashion Week SS23
Fashion

The 6 Key Trends from London Fashion Week SS23

From motorsports to metallics, here are this season’s biggest trends.
43,325 Hypes

HURR Launches the "Now & Then" Edit, Featuring Emerging Designers from LFW
Fashion

HURR Launches the "Now & Then" Edit, Featuring Emerging Designers from LFW

You can now rent pieces from Sinead O’Dwyer, Masha Popova and Bethany Williams.
36,903 Hypes

INTERVIEW: Masha Popova Discusses Her SS23 Debut at London Fashion Week
Fashion

INTERVIEW: Masha Popova Discusses Her SS23 Debut at London Fashion Week

The designer takes us backstage and shares what makes her latest collection unique.
3,856 Hypes