Tatcha

18 of the Coolest AAPI-Owned Beauty Brands That Put the "Hype" in Bae
Beauty

18 of the Coolest AAPI-Owned Beauty Brands That Put the "Hype" in Bae

From haircare down to nails — these are the brands you need in your IG shelfies.

Tatcha's Latest Drop Is a "Silky" Retinol Alternative
Beauty

Tatcha's Latest Drop Is a "Silky" Retinol Alternative

For those who want the same retinol results without the extra fuss.

The Best New Beauty Launches of September 2022
Beauty 

The Best New Beauty Launches of September 2022

Your ultimate guide to a fall vanity and top-shelf reset.

16 of the Best Vitamin C Serums for Brighter, Glowing Skin
Beauty 

16 of the Best Vitamin C Serums for Brighter, Glowing Skin

Popular options from SkinCeuticals, The Ordinary, Drunk Elephant and more.

Tatcha's New Silk Sunscreen Is Packed With Hyaluronic Acid
Beauty

Tatcha's New Silk Sunscreen Is Packed With Hyaluronic Acid

The SPF product doubles as a primer.

Celebrate the Year of the Tiger With These Fashion and Beauty Releases
Fashion 

Celebrate the Year of the Tiger With These Fashion and Beauty Releases

Themed offerings from Gucci, Dior, ColourPop and more.

The Ultimate 2022 Valentine's Day Gift Guide
Fashion 

The Ultimate 2022 Valentine's Day Gift Guide

Treat that special someone (or yourself) on the day of love.

Tatcha's Kissu Lip Mask Gets a "Red Camellia" Makeover
Beauty

Tatcha's Kissu Lip Mask Gets a "Red Camellia" Makeover

Show your lips some love.

Our Favorite Beauty Products of March 2021
Beauty 

Our Favorite Beauty Products of March 2021

HYPEBAE editors share their most-loved makeup and skincare of the month.

10 New Makeup and Skincare Products To Upgrade Your Winter Beauty Routine
Beauty 

10 New Makeup and Skincare Products To Upgrade Your Winter Beauty Routine

Serums, lip treatments and colorful makeup that are worth the splurge.

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