'Cosmopolitan' Just Launched Its Own Fragrance with Ashley Benson as the Ambassador
Beauty

'Cosmopolitan' Just Launched Its Own Fragrance with Ashley Benson as the Ambassador

Dubbed Eau de Juice exclusively at Ulta Beauty.

Ulta Beauty Pays Homage to Frida Kahlo in Its Latest Collection
Beauty

Ulta Beauty Pays Homage to Frida Kahlo in Its Latest Collection

In celebration of the artist’s birthday, July 6.

Your Master List for the Best Memorial Day Sales: Designer Clothes, Sneakers and Beauty
Fashion

Your Master List for the Best Memorial Day Sales: Designer Clothes, Sneakers and Beauty

Every single discount you should be paying attention to.

You'll Soon Be Able to Shop Kylie Cosmetics In-Stores at All Ulta Locations
Beauty

You'll Soon Be Able to Shop Kylie Cosmetics In-Stores at All Ulta Locations

Kylie Jenner is going onto bigger things.

Too Faced's "Tutti Frutti" Makeup Collection Launches with 53 Juicy Products
Beauty

Too Faced's "Tutti Frutti" Makeup Collection Launches with 53 Juicy Products

Including eyeshadow palettes, highlighters and a beautyblender collab.

Proactiv Is Teaming up With Hello Kitty for an Adorable Skincare Collaboration
Beauty

Proactiv Is Teaming up With Hello Kitty for an Adorable Skincare Collaboration

Cleansing’s never looked cuter.

Too Faced Teases Its Forthcoming Fruit-Inspired "Tutti Frutti" Collection
Beauty

Too Faced Teases Its Forthcoming Fruit-Inspired "Tutti Frutti" Collection

Jerrod Blandino shares a sneak peek of the makeup range.

The Ordinary Announces Its Departure from Sephora
Beauty

The Ordinary Announces Its Departure from Sephora

The brand is heading to Ulta instead.

Beauty Brand Deciem May Be Leaving the Shelves of Sephora Soon
Beauty

Beauty Brand Deciem May Be Leaving the Shelves of Sephora Soon

It’s switching sides to another huge retailer.

ColourPop Makeup Is Now Sold in Ulta Beauty Stores
Beauty

ColourPop Makeup Is Now Sold in Ulta Beauty Stores

Take a look at the duo’s exclusive goodies.