Trends

The Internet Can't Get Enough of Daniela Avanzini's Signature Siren Makeup
Beauty

The Internet Can't Get Enough of Daniela Avanzini's Signature Siren Makeup

The KATSEYE member has single-handedly sparked TikTok’s obsession with siren eyes.

Does Your Dog Need a Beauty Routine?
Beauty

Does Your Dog Need a Beauty Routine?

From skincare to dry shampoo, dog beauty is all the rage.

TikTok Wants You to Look Drunk With Blush
Beauty

TikTok Wants You to Look Drunk With Blush

Igari makeup is all about the blush.

This App Says Your Favorite Beauty Products Are Toxic — Is It Legit?
Beauty

This App Says Your Favorite Beauty Products Are Toxic — Is It Legit?

Beauty scientists say the Yuka app isn’t as straightforward as it claims to be.

Is AI's Role in Beauty Inevitable?
Beauty

Is AI's Role in Beauty Inevitable?

Beauty fans are becoming increasingly skeptical.

Is 2016 Makeup Back for Good?
Beauty

Is 2016 Makeup Back for Good?

On TikTok, 2016 glam has quickly turned nostalgic.

Is Our Obsession With Beauty Services Performative?
Beauty

Is Our Obsession With Beauty Services Performative?

The internet has started to question why we seek out “girl maintenance” in the first place.

TikTok Thinks You Should Recreate Glam From the Year Your Mom Was Born
Beauty

TikTok Thinks You Should Recreate Glam From the Year Your Mom Was Born

Beauty fans just unlocked an unlikely source of inspiration.

The Ordinary Is Debunking the Internet's Favorite Beauty Buzzwords
Beauty

The Ordinary Is Debunking the Internet's Favorite Beauty Buzzwords

The brand’s “Periodic Fable” film is breaking down skincare terms.

Is Changing Your Eye Color Worth Going Blind?
Beauty

Is Changing Your Eye Color Worth Going Blind?

Doctors weigh in on the internet’s dangerous obsession with eye color surgery.

Why Does "Birthday Makeup" Make the Internet So Mad?
Beauty

Why Does "Birthday Makeup" Make the Internet So Mad?

The bold beauty trend has become a meme on TikTok.

8 Beauty Trends To Watch for SS26
Beauty

8 Beauty Trends To Watch for SS26

From smudged glam to skincare accessories.

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