Miquela Sousa, better known as Lil Miquela, is a virtual avatar that was first introduced to the world back in February. She is a Spanish-Brazilian model, musical artist and influencer and is widely considered as fashion’s first visual Instagram influencer. Since stepping into the scene, the model has accumulated over one million followers, leaving many to wonder whether or not virtual influencers are the future of social media.
In this two minute video, The Cut‘s fashion news writer Emilia Petrarca teams up with their in-house motion graphics artist Preston Jesse to find out if they can recreate the Instagram sensation. The eight step tutorial includes building a default character, aligning geometry to reference the photo, projecting the map photo, adding texture, teaching the model to pose, picking an environment, lighting and finally exporting the finished look. All of this was achieved in 48 hours, proving that you don’t have to be a genius to design your very own virtual character.
Take a closer look at the video above and try this out for yourself. For more on virtual CGI influencers, check out this story about Lil Miquela and digital model Shudu.