Fashion

Rihanna Apologizes for Using Sacred Islamic Text in Savage X Fenty Show

The show, widely considered a touchstone of inclusivity, alienated Muslims with the allegedly unintentional mistake.

By
3,889 Hypes

Rihanna Apologizes for Using Sacred Islamic Text in Savage X Fenty Show

The show, widely considered a touchstone of inclusivity, alienated Muslims with the allegedly unintentional mistake.

Rihanna‘s second Savage X Fenty show, which premiered on October 2 to beaming reviews that praised the lingerie brand for its diversity, is under fire for a glaring oversight that Muslim viewers quickly pointed out. The show’s soundtrack includes a song that samples a hadith, a collection of sacred Islamic texts containing the teachings of the prophet Muhammad.

According to a report by TIME, the song in question, “Doom” by Coucou Chloe, remixes a hadith reading by Kuwaiti preacher Mishary bin Rashid Alafasy. On Twitter, Chloe apologized for failing to properly research the sampled audio. “We have been in the process of having the song urgently removed from all streaming platforms,” she wrote.

Rihanna also apologized for using the song in her show, characterizing the oversight as an “honest, yet careless mistake.” The star posted a statement on Instagram Stories, captured by Instagram account @muslim, addressing the offensive blunder. “We understand that we have hurt many of our Muslim brothers and sisters, and I’m incredibly disheartened by this! I do not play with any kind of disrespect toward God or any religion…Moving forward we will make sure nothing like this ever happens again.”

Twitter users pointed out the disconnect between Savage X Fenty’s outwardly inclusive branding and its recent mistake. “The fact that rihanna’s show was supposed to be a keystone for ‘inclusion’ while she completely alienated the Muslim community by disrespecting a Hadith recitation is the perfect showcase of how fashion brands & the media have never considered us as a part of their audience,” @myeshachou wrote. The user, whose name is Myesha Choudhury, elaborated in a comment to CNN“Muslims have been disrespected and mocked in the mainstream media for the longest time, from awful portrayals in TV shows to disrespecting to excluding modest fashion, and I am glad that artists are now being held accountable and learning from their mistakes.”

Savage X Fenty’s misstep only goes to show how important it is that companies diversify their workplaces. Back in 2018, Prada elicited outrage for selling dolls that seemingly referenced blackface. When asked if any Black people work at Prada’s headquarters in Milan, Prada Chairman Carlo Mazzi reportedly said he didn’t know of such employees.

Read Full Article
Share this article

What to Read Next

Rihanna Channels Masquerade Boudoir Energy for Savage X Fenty Show
Fashion

Rihanna Channels Masquerade Boudoir Energy for Savage X Fenty Show

The real star of the show, as always.
6,273 Hypes

Beyoncé Could Star in Savage X Fenty's Next Show
Entertainment

Beyoncé Could Star in Savage X Fenty's Next Show

Things we would truly love to see.
1,258 Hypes

Watch the Official Trailer for Rihanna's 'Savage X Fenty Show Vol. 4'
Fashion

Watch the Official Trailer for Rihanna's 'Savage X Fenty Show Vol. 4'

With appearances from Cara Delevingne, Simu Liu, Anitta and more.
42,737 Hypes


Take a Look at Johnny Depp's Cameo in Rihanna's Savage X Fenty Show
Entertainment

Take a Look at Johnny Depp's Cameo in Rihanna's Savage X Fenty Show

Depp was the first man to have his own segment at the show.
5,172 Hypes

Glossier Launches Limited-Edition Balm Dotcom Flavor, Wild Fig
Beauty

Glossier Launches Limited-Edition Balm Dotcom Flavor, Wild Fig

Inspired by Instagram’s new favorite fruit.
6,277 Hypes

'The Smurfs' Collaboration, Box Logos and More Dominate Supreme's Upcoming FW20 Drop
Fashion

'The Smurfs' Collaboration, Box Logos and More Dominate Supreme's Upcoming FW20 Drop

A range of statement tees to add to your rotation.
4,870 Hypes

Watch Us Unbox the HYPEBAE x Reebok DMX Thrill Collaboration
Footwear

Watch Us Unbox the HYPEBAE x Reebok DMX Thrill Collaboration

Ahead of its release on October 8.
3,864 Hypes

Fendi's Logo Boots Are the Ultimate Statement Piece
Fashion

Fendi's Logo Boots Are the Ultimate Statement Piece

“F” is for Fendi.
2,520 Hypes

Get Festive and Cozy With Muuto's Holiday-Ready Homeware
Art & Design

Get Festive and Cozy With Muuto's Holiday-Ready Homeware

Minimalist pieces including vases, table lamps and more.
2,022 Hypes

Welcoming a New Era of Paco Rabanne
Fashion 

Welcoming a New Era of Paco Rabanne

Creative Director Julien Dossena is bringing the label back to the spotlight.
1,945 Hypes

The 20 Best Fleece and Teddy Shearling Jackets to Shop This Fall
Fashion 

The 20 Best Fleece and Teddy Shearling Jackets to Shop This Fall

Time to revamp your wardrobe.
37,435 Hypes

Keep Your Shopping Sustainable and Ethical With New Platform, Status Gaea
Fashion

Keep Your Shopping Sustainable and Ethical With New Platform, Status Gaea

The website is all about being transparent about brands’ supply chains, fair trade practices and more.
4,322 Hypes

Wildflower Cases Taps Amanda Steele for New Phone Cases
Tech

Wildflower Cases Taps Amanda Steele for New Phone Cases

A partnership designed to empower and support women.
7,988 Hypes

Palm Angels Drops $90 USD Logo Slippers
Footwear

Palm Angels Drops $90 USD Logo Slippers

The label’s own take on the classic hotel slipper.
2,684 Hypes

More ▾
 
Subscribe to our Newsletter

Keep updated on the latest news.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.