Fashion

David Koma Dives Into Swimwear With New Lifestyle Brand

LET’S SWIM is the newest venture from the iconic designer.

4,874

David Koma Dives Into Swimwear With New Lifestyle Brand

LET’S SWIM is the newest venture from the iconic designer.

LET’S SWIM is the new swimwear and lifestyle brand from designer David Koma, offering an exploration into the ocean and its vast environment. At the heart of the collection sits the LET’S SWIM mascot, a humble shark which aims to represent conservation and protection.

Born from Koma’s love of travel, the new label aims to capture the feeling of freedom and liberation that comes from being at the beach or by the pool, mimicking a “state of unrestrained undress.”

“LET’S SWIM has provided me with a platform to explore new interests, a concept that ties my love of travel to my work in fashion. I’ve always been intrigued by single-product brands, and swimwear felt like a natural progression and creative outlet. LET’S SWIM ties together the idea of travelling to beautiful destinations and my fascination with sharks and aquatic life. It celebrates the beauty of the human body and the wonders of the marine world cohesively, helping to change people’s misconceptions about sharks through cinematic stories from divers and conservationists,” says Koma.

Recreating classic silhouettes, the first collection draws inspiration from swimwear in the ’80s, featuring ten bikinis and five swimsuits alongside eight beachwear cover-ups. Standout pieces include the One Shoulder Bandeau Swimsuit and Mesh Maxi Dress, in hues of blue, red, white and black.

Sustainability is key to the LET’S SWIM brand, with 96% of pieces crafted from ECOYNYL, a regenerated nylon yarn made from post-consumer waste. 100% of the collection is made from organic cotton and recycled polyamide, plus fully recyclable packaging. The brand also aims to work collaboratively with divers, shark conservationists and charities to make oceans safer for marine life.

Take a look at the first LET’S SWIM campaign above and head to the website to purchase.

In other news, get a closer look at the official release from Jennie and Gentle Monster.

Read Full Article
Text By
Share this article

What to Read Next

Kylie Jenner's Khy Dives Into Swimwear
Fashion

Kylie Jenner's Khy Dives Into Swimwear

With the brand’s debut Vacation Shop range.

David Koma's Pre-Fall 2024 Takes Inspiration from Socialites and Swans
Fashion

David Koma's Pre-Fall 2024 Takes Inspiration from Socialites and Swans

Influenced by the rise and fall of Truman Capote.

Nike's New SS24 Swim Collection Features a Sneaker-Inspired Swimsuit
Fashion

Nike's New SS24 Swim Collection Features a Sneaker-Inspired Swimsuit

Say hello to the sneakerkini.


TRIANGL Swim's New Drop Transports You to a Bali Treehouse
Fashion

TRIANGL Swim's New Drop Transports You to a Bali Treehouse

The summer vacay is calling.

Byoma's Sold Out "Liptide" Lip Oil Is Back In Stock
Beauty

Byoma's Sold Out "Liptide" Lip Oil Is Back In Stock

Get it before the #BeautyTok girlies do.

Megan Fox is in Her Hair Chameleon Era
Beauty

Megan Fox is in Her Hair Chameleon Era

From short fire engine red bobs to XXL mermaid blue hair, she’s constantly gagging us.

Gentle Monster Officially Presents its Jentle Salon Collection
Fashion

Gentle Monster Officially Presents its Jentle Salon Collection

Featuring a fluffy white unicorn, 11 charms and a campaign shot by Petra Collins.


5 Sex Secrets Billie Eilish Spilled This Week
Sex & Dating

5 Sex Secrets Billie Eilish Spilled This Week

“I should have a Ph.D. in masturbation.” -Eilish

5 Sneaker Trends to Know for Summer 2024
Footwear

5 Sneaker Trends to Know for Summer 2024

From football boots and metallic hues to sneaker hybrids and skate shoes.

Sans Soucis Releases "Sexed & Sexual" Music Video
Music

Sans Soucis Releases "Sexed & Sexual" Music Video

Alongside the announcement of their new concept album and tour.

Glossier Is Reintroducing Balm Dotcom's Original Formula With a New Flavor
Beauty

Glossier Is Reintroducing Balm Dotcom's Original Formula With a New Flavor

This is not a drill, add to cart asap.

Artist Rachael Tarravechia Announces New Exhibit, "Water on Velvet"
Art & Design

Artist Rachael Tarravechia Announces New Exhibit, "Water on Velvet"

“Her work encourages us to uncover the truth behind the façade and rediscover the beauty in our imperfections.”

Step Into the Studio With Jisoo and self-portrait
Fashion

Step Into the Studio With Jisoo and self-portrait

The new campaign spotlights the brand’s newest ambassador.

More ▾
 

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.