MELLER Empowers Your Every Persona This Summer
The sunglasses brand’s new campaign stars Ines Silva and her many selves.
Barcelona-based sunglasses brand MELLER is here to empower your every you this summer, no matter what style you go for. Its newest campaign takes you on a journey with content creator Ines Silva, better known as @irislovesunicorns, as she transitions through her different personalities — supported of course by her trusty MELLER sunnies.
Taking us through surprising settings, the campaign takes Silva from the dentist’s office to the dog park, with plenty of surreal stops along the way. Introducing us to her vibrant personality and eclectic style, the tongue-in-cheek campaign puts a playful spin on the mundane, showcasing funky MELLER sunnies in a slew of different situations.
“This campaign was so fun! I mean, when else do you have a chance to show 8 different personalities?” Silva says in a press release. “From the amazing teamwork to a lot of creative thinking and having the freedom to style myself, I felt truly at home. My highlight would be the dog shoot, for sure. As a dog mom myself, I was beyond excited that day. Sunglasses, just like hats and shoes, are my guilty pleasure. I might like them more than clothes. For that reason and much more I think me and Meller are a match made in heaven,” she adds.
Take a look at Silva in action above and head to MELLER’s website for a closer look at its new-season sunnies.
While you’re here, check out the coolest jewelry brands to add to your summer rotation.
