Naomi Campbell Is the Ultimate BOSS
Starring alongside Brazilian supermodel Gisele Bündchen in the brand’s new FW24 campaign.
BOSS just dropped its Fall/Winter 2024 campaign, starring the legendary Naomi Campbell and Gisele Bündchen. Aiming to redefine what it means to “be your own boss,” the campaign captures the two icons in powerful positions, spotlighting signature pieces from the new FW24 collection.
As part of the wider campaign, British footballer and style icon David Beckham, Nigerian singer-songwriter Burna Boy and South Korean actor Lee Jong-Suk make up the menswear equivalent, alongside Italian tennis player Matteo Berrettini. Marking the next installment of the “BeYourOwnBoss” campaign, the latest release aims to encourage us to find our own voice, promoting confidence and determination.
Take a look at Naomi Campbell in action for the campaign above and head to the BOSS website and its worldwide stores to check out the FW24 collection.
In other iconic celebrity campaign news, The Bear‘s Jeremy Allen White and Calvin Klein are back with a (very steamy) bang.
