Hugo Boss

Animal Chairs, Sportswear Collabs and Luxury Craftsmanship: Your Definitive Recap of MFW SS25
Fashion

Animal Chairs, Sportswear Collabs and Luxury Craftsmanship: Your Definitive Recap of MFW SS25

From The Attico’s team up with Nike to Bottega Veneta’s coming-of-age tale, here’s everything you missed at Milan Fashion Week.

Naomi Campbell and BOSS Unveil Your Winter Wardrobe
Fashion

Naomi Campbell and BOSS Unveil Your Winter Wardrobe

Part two of their co-designed collection is available now.

Naomi Campbell Is the Ultimate BOSS
Fashion

Naomi Campbell Is the Ultimate BOSS

Starring alongside Brazilian supermodel Gisele Bündchen in the brand’s new FW24 campaign.

Think Corpcore and Gorpcore Are Unrelated? FW24 Collections Beg To Differ
Fashion

Think Corpcore and Gorpcore Are Unrelated? FW24 Collections Beg To Differ

As the modern workforce seeks wellness, fluidity and polymathic roles, how will uniform dressing evolve?

BOSS Envisions "CorpCore" Uniforms in Its Technotopia Showcase
Fashion

BOSS Envisions "CorpCore" Uniforms in Its Technotopia Showcase

If the future office is BOSS, we’re sending in our resume.

HUGO Taps Bella Poarch for Fall/Winter 2023 Campaign
Fashion

HUGO Taps Bella Poarch for Fall/Winter 2023 Campaign

“Connecting style to sound.”

Law Roach Makes Modelling Debut for BOSS Days After Retiring from Styling
Fashion

Law Roach Makes Modelling Debut for BOSS Days After Retiring from Styling

And confirms that him and Zendaya are “forever.”

BOSS Taps Gigi Hadid and Naomi Campbell for SS23
Fashion

BOSS Taps Gigi Hadid and Naomi Campbell for SS23

Along with their younger selves.

Diving Into Digital: Our Favorite Fashion NFT and Web3 Projects of Fall 2022
Fashion

Diving Into Digital: Our Favorite Fashion NFT and Web3 Projects of Fall 2022

From Starbucks NFTs, to digital Build-A-Bears.

Hugo Boss Is Now Providing a Virtual Reality Try-On Service
Fashion

Hugo Boss Is Now Providing a Virtual Reality Try-On Service

Users can virtually experiment with layering, tucking in and be able to see the transparency of garments.

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