Fenty Beauty Wants Your Phone to Be Your Makeup Bag
The beauty brand just dropped a collaboration collection with CASETiFY.
Fenty Beauty‘s cult-favorite makeup products now have a spot on the back of your phone. In collaboration with CASETiFY, the brand is launching a hands-free collection, designed with founder Rihanna to turn everyday tech accessories into on-the-go vanity kits. Consisting of 29 pieces, the range spans protective cases, MagSafe accessories, straps and charm hooks.
The collection aims to cut down on bulky makeup bags by letting our phones double as a beauty companion. At the center of the capsule is the On The Go Essentials MagSafe 2-in-1 Holder in “Cocoa Nude,” a silicone piece that snaps Invisimatte Instant Setting + Blotting Powder and Gloss Bomb Universal Lip Luminizer directly onto your phone.
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Along with holders for all of your beauty essentials, the drop also brings a multitude of new cases, with a “Cocoa Nude” Ripple Case and shatterproof, smudge-free Mirror Cases meant for quick makeup checks. The collaboration also brings us graffiti-inspired cases, which feature soft nude and metallic tones along with Rihanna’s signature hand-drawn lip doodle. Lastly, additions like the Rope Crossbody Strap and Fenty Logo Charm Hook hold your Mini Gloss Bomb while serving as the perfect accessory to a full face of Fenty Beauty.
The collection ranges from $24 to $64 USD and is available for purchase on CASETiFY’s website.
While you’re here, read our interview with Willy Chavarria.