PUMA and Dua Lipa's "Flutur" Collection Pays Tribute to Old School Rave Culture
Fashion

PUMA and Dua Lipa's "Flutur" Collection Pays Tribute to Old School Rave Culture

“The butterfly represents transition, metamorphosis, and new beginnings.”
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Skylar Diggins-Smith Teases PUMA Collab
Footwear

Skylar Diggins-Smith Teases PUMA Collab

Introducing the “Desert Sky” collection.
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Collaboration Culture: Of the Moment or Overdone?
Footwear

Collaboration Culture: Of the Moment or Overdone?

Brand x brand x exhaustion.
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AMI x PUMA Link Up on Apparel and Footwear Collaboration
Fashion

AMI x PUMA Link Up on Apparel and Footwear Collaboration

The French brand’s signature heart motif takes over classic designs.
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How Fashion Companies Are Responding the Russia Invasion of Ukraine
Fashion

How Fashion Companies Are Responding the Russia Invasion of Ukraine

Burberry, H&M and more show their support.
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Dua Lipa Teases Drop 2 of Her PUMA Collab
Footwear

Dua Lipa Teases Drop 2 of Her PUMA Collab

Available in three colorways.
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June Ambrose Reinvents the Classic PUMA Suede Sneaker
Footwear

June Ambrose Reinvents the Classic PUMA Suede Sneaker

Available now via PUMA.
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PUMA Introduces New Eco-Conscious Sense Bag Collection
Fashion 

PUMA Introduces New Eco-Conscious Sense Bag Collection

Presented by PUMA
Merging vegan-friendly materials with a contemporary aesthetic.
Presented by PUMA /
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The Best Affordable Sneakers to Shop in 2022, All Under $100 USD
Footwear

The Best Affordable Sneakers to Shop in 2022, All Under $100 USD

Build your collection on a budget.
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Dancing Duo Deanna Jenkins and Taylor Thomas Don the New Puma Mayze Mid Sneakers
Footwear 

Dancing Duo Deanna Jenkins and Taylor Thomas Don the New Puma Mayze Mid Sneakers

Presented by JD Sports
The bootcut silhouette was released in partnership with JD Sports.
Presented by JD Sports /
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Dua Lipa Takes It Back to the '90s in PUMA Campaign
Fashion

Dua Lipa Takes It Back to the '90s in PUMA Campaign

The “Flutur” capsule features retro-inspired apparel and footwear.
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June Ambrose Is the Creative Director of PUMA — And of Her Own Life
Fashion

June Ambrose Is the Creative Director of PUMA — And of Her Own Life

The living fashion legend debuts her “High Court” collection.
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