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INTERVIEW: Bad Bunny on His Music-Making Process, Thoughts on Crossing Over and New Summer Campaign
Music 

INTERVIEW: Bad Bunny on His Music-Making Process, Thoughts on Crossing Over and New Summer Campaign

In an exclusive conversation with Hypebae, the Puerto Rican trailblazer discusses culture and his latest partnership for fans.
36,662 Hypes

Samsung Taps BTS for Galaxy S21 Ultra Campaign
Culture

Samsung Taps BTS for Galaxy S21 Ultra Campaign

Unveiled via the K-pop group’s latest ‘MTV Unplugged’ performance.
15,586 Hypes

Watch the Best Super Bowl 2021 Commercials Starring Drake, Timothée Chalamet and More
Film & TV

Watch the Best Super Bowl 2021 Commercials Starring Drake, Timothée Chalamet and More

Companies including State Farm, Cadillac and Uber Eats made headlines with noteworthy new ads.
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The Most Iconic Super Bowl Commercials of All Time
Film & TV

The Most Iconic Super Bowl Commercials of All Time

A trip down marketing memory lane.
14,238 Hypes

Taylor Swift's "Love Story" Re-Recording Makes Debut in Match Dating Ad
Music

Taylor Swift's "Love Story" Re-Recording Makes Debut in Match Dating Ad

The artist is remaking old hits to regain ownership of her catalogue, currently held by Scooter Braun.
1,195 Hypes

 
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