Sign up for a Hype account, a new unified account accessing unique features and benefits across all Hypebeast websites.

Some languages may be automatically translated. Accuracy may vary.

Get the HYPE App

Stay ahead of the curve and never miss out on what's fresh, exciting, and essential.

Learn More
QR Code

Scan the QR code above to download the HYPE app now, or check it out in the app stores.

App StoreGoogle Play
Galaxy Store

Trending

  • Campaigns
  • Soccer
  • Collaborations
  • Underwear
  • Albums
  • Makeup
  • Kappa
  • Hollister
HypebeastHypebaeHypemapsHBX

K-Beauty

Stray Kids Felix Is Ambassador of K-Beauty Brand HERA
Beauty

Stray Kids Felix Is Ambassador of K-Beauty Brand HERA

The idol is highlighting the brand’s Black Cushion Foundation.
By /
13.1K   0 Comments
Save
7 Eye Masks That Don't Just Look Cute, but Actually Work
Beauty

7 Eye Masks That Don't Just Look Cute, but Actually Work

From Dieux to Topicals.
By /
854   0 Comments
Save
Peggy Gou and Beauty of Joseon Announce a New Sunscreen
Beauty

Peggy Gou and Beauty of Joseon Announce a New Sunscreen

The K-beauty brand unveiled the Dayscreen Moisturizer SPF 30.
By /
19.5K   0 Comments
Save
Laneige's Beloved Lip Balm Just Got a Whole Lot Cooler
Beauty

Laneige's Beloved Lip Balm Just Got a Whole Lot Cooler

The brand is expanding its Glaze Craze Tinted Lip Serum shade range.
By /
1.1K   0 Comments
Save
I Refuse to Go to Sleep Without This Sheet Mask
Beauty

I Refuse to Go to Sleep Without This Sheet Mask

Our honest review of Biodance’s Radiant Vita Niacinamide Real Deep Mask.
By /
1.0K   0 Comments
Save
TOMORROW X TOGETHER's Taehyun Is a Skincare Ambassador
Beauty

TOMORROW X TOGETHER's Taehyun Is a Skincare Ambassador

K-beauty brand Centellian24 announces the star as global ambassador.
By /
7.3K   0 Comments
Save
KATSEYE and Laneige Are a Match Made in Heaven
Beauty

KATSEYE and Laneige Are a Match Made in Heaven

The beauty brand tapped KATSEYE to be its new global partner.
By /
27.7K   0 Comments
Save
V of BTS Is Global Brand Ambassador of K-Beauty Brand TIRTIR
Beauty

V of BTS Is Global Brand Ambassador of K-Beauty Brand TIRTIR

The star is the first face of TIRTIR.
By /
2.9K   0 Comments
Save
This K-Beauty Brand Wants You to Embrace Laziness
Beauty

This K-Beauty Brand Wants You to Embrace Laziness

Introducing Lazy Skinscience.
By /
3.2K   0 Comments
Save
Yes, PDRN Is Derived From Salmon Sperm — But It’s Not as Weird as You Think
Beauty

Yes, PDRN Is Derived From Salmon Sperm — But It’s Not as Weird as You Think

A skincare expert breaks down the popular ingredient.
By /
2.4K   0 Comments
Save
Charli XCX Is Proving Korean Skincare Is Brat
Beauty

Charli XCX Is Proving Korean Skincare Is Brat

The star headlined Oya Festival with skin prepped by Beauty of Joseon.
By /
2.1K   0 Comments
Save
Peggy Gou Is Serving Horse Girl in New Beauty of Joseon Campaign
Beauty

Peggy Gou Is Serving Horse Girl in New Beauty of Joseon Campaign

In honor of the K-beauty brand’s Day Dew sunscreen.
By /
2.6K   0 Comments
Save
Load More