Available in four powder-to-cream shades.
Acquired by e.l.f. Beauty for $1 billion USD.
“The beauty industry is fast-paced, but there’s always room for innovation and authenticity.”
The singer’s red hair revival is the ultimate throwback to celebrate 25 years of “Juicy Tubes.”
The actor is the perfect match for the brand’s next beauty chapter.
Sun protection, makeup and skincare — all in one.
From Hero Cosmetics to Tower28.
This is the beauty brand’s first-ever partnership with a WNBA team.
The brand is tapping the “Airess” and her mother, Lisa Rinna, for a campaign that centers the “nepo baby.”
From Doechii and Zendaya to Rihanna and Charli XCX.