Mascara

Thanks to Pat McGrath's Dark Star Mascara, I've Never Looked Better in a Face Mask
Beauty 

Thanks to Pat McGrath's Dark Star Mascara, I've Never Looked Better in a Face Mask

In the age of coronavirus, makeup is all about the eyes.
2,024 Hypes

Pat McGrath Labs Taps Legendary Photographer Steven Meisel For Dark Star Campaign
Beauty

Pat McGrath Labs Taps Legendary Photographer Steven Meisel For Dark Star Campaign

Starring Naomi Campbell, Irina Shayk and more.
854 Hypes

La Bouche Rouge to Launch First-Ever Refillable & Recyclable Makeup Line
Beauty

La Bouche Rouge to Launch First-Ever Refillable & Recyclable Makeup Line

A full makeup routine without any microplastic.
985 Hypes


Here's What I Really Think About Gucci Beauty's Makeup Products
Beauty 

Here's What I Really Think About Gucci Beauty's Makeup Products

Is the designer makeup brand worth the hype?
3,714 Hypes

Here Are the Best Makeup Dupes You Need to Know
Beauty 

Here Are the Best Makeup Dupes You Need to Know

High-end brands and their affordable alternatives.
11,710 Hypes

10 New Makeup and Skincare Products to Add to Your Spring Beauty Routine
Beauty 

10 New Makeup and Skincare Products to Add to Your Spring Beauty Routine

Our seasonal favorites from Kosas, Glossier and more.
3,946 Hypes


Marc Jacobs Beauty Debuts SS20 Runway-Inspired Makeup Sets
Beauty

Marc Jacobs Beauty Debuts SS20 Runway-Inspired Makeup Sets

Limited-edition kits featuring eyeshadows, lipsticks and more.
707 Hypes

The BAE Bulletin: Here's When and Where to Cop This Week's Best Releases
Footwear 

The BAE Bulletin: Here's When and Where to Cop This Week's Best Releases

Drops from Nike, adidas Originals, MAC and more.
4,075 Hypes

KITH Women Director Jackie Kim on the Inspiration Behind KITH x Estée Lauder's New Beauty Collab
Beauty 

KITH Women Director Jackie Kim on the Inspiration Behind KITH x Estée Lauder's New Beauty Collab

A makeup kit celebrating women and “generational beauty.”
3,481 Hypes

Anastasia Beverly Hills is Launching Its First-Ever Mascara
Beauty

Anastasia Beverly Hills is Launching Its First-Ever Mascara

A water-resistant and long-lasting formula that adds extra volume and length.
830 Hypes

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