Mascara

MAC Cosmetics Launches "Hypnotizing Holiday 2021" Collection
Beauty

MAC Cosmetics Launches "Hypnotizing Holiday 2021" Collection

A magical range of lip kits, eyeshadow palettes, makeup brushes and more.
1,302 Hypes

Doja Cat Launches Her First Makeup Collection
Beauty

Doja Cat Launches Her First Makeup Collection

In collaboration with LA beauty brand BH Cosmetics.
911 Hypes

Elsa Hosk Reimagines La Bouche Rouge's Refillable and Recyclable Makeup Line
Beauty

Elsa Hosk Reimagines La Bouche Rouge's Refillable and Recyclable Makeup Line

Lipsticks, a highlighter and an eyeshadow palette arriving in pastel purple and lime green leather cases.
8,716 Hypes

The 5 Best Waterproof Mascaras for Smudge-Free Summer Makeup
Beauty 

The 5 Best Waterproof Mascaras for Smudge-Free Summer Makeup

Including budget-friendly options and luxe picks.
762 Hypes

Coca-Cola x Morphe Join Forces for Co-Branded Makeup Collection
Beauty

Coca-Cola x Morphe Join Forces for Co-Branded Makeup Collection

Arriving as part of the “1971 Unity Collection” celebrating Coke’s iconic Hilltop commercial.
1,090 Hypes

Byredo Introduces New Makeup Goods for Spring 2021
Beauty

Byredo Introduces New Makeup Goods for Spring 2021

A waterproof mascara, eyeliner and eyeshadow palette.
899 Hypes

Dior Makeup Takes Inspiration From Desert Dunes for Summer 2021 Collection
Beauty

Dior Makeup Takes Inspiration From Desert Dunes for Summer 2021 Collection

Eyeshadow palettes, bronzers, lip products and more.
2,133 Hypes

Glossier Celebrates Its Best-Selling Lash Slick Mascara With Creative Campaign
Beauty

Glossier Celebrates Its Best-Selling Lash Slick Mascara With Creative Campaign

Highlighting its customers’ feedback on the makeup product via movie trailer-inspired visuals.
1,576 Hypes

innisfree Debuts All-Vegan "Simple Label" Makeup Line
Beauty

innisfree Debuts All-Vegan "Simple Label" Makeup Line

A tinted moisturizer, lip balm and mascara to complete that effortlessly natural look.
986 Hypes

10 New Skincare and Makeup Product Launches You Missed This Fall
Beauty 

10 New Skincare and Makeup Product Launches You Missed This Fall

From a hand cream to an exfoliating bar, meet our new beauty favorites.
1,874 Hypes

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