Maybelline

Here Are the Best Makeup Dupes You Need to Know
Beauty 

Here Are the Best Makeup Dupes You Need to Know

High-end brands and their affordable alternatives.
13,235 Hypes

These Are the 9 Best Concealers for Your Under-Eye Dark Circles
Beauty 

These Are the 9 Best Concealers for Your Under-Eye Dark Circles

Our editors choose their favorites, from drugstore faves to luxe essentials.
25,773 Hypes

These Are the Top 10 Most Popular Lipsticks in the U.S.
Beauty

These Are the Top 10 Most Popular Lipsticks in the U.S.

Guess which brand took the top spot?
4,218 Hypes


Here Are the 10 Best Eyebrows Products of 2019
Beauty 

Here Are the 10 Best Eyebrows Products of 2019

Must-have items starting at $5 USD.
6,456 Hypes

The BAE Bulletin: Here's When and Where to Cop This Week's Best Drops
Footwear 

The BAE Bulletin: Here's When and Where to Cop This Week's Best Drops

Celebrate Valentine’s Day in style.
2,785 Hypes

The PUMA x Maybelline Makeup Collab Is Sporty and Sleek
Beauty

The PUMA x Maybelline Makeup Collab Is Sporty and Sleek

Look fierce when working out.
91,798 Hypes


The HYPEBAE Best: All the Makeup Products We Loved in 2018
Beauty 

The HYPEBAE Best: All the Makeup Products We Loved in 2018

Including 22 luxury and affordable options from Fenty Beauty, Dior Makeup and more.
94,377 Hypes

Gigi Hadid's Total Net Worth Will Blow Your Mind
Culture

Gigi Hadid's Total Net Worth Will Blow Your Mind

It’s A LOT.
7,179 Hypes

How to Get Fresh Off-Duty Model Makeup in Five Easy Steps
Beauty 

How to Get Fresh Off-Duty Model Makeup in Five Easy Steps

Take the runway beat to the street.
10,644 Hypes

Get the HYPEBAE Look: Trendy in Teddy
Fashion 

Get the HYPEBAE Look: Trendy in Teddy

See how to rock winter’s coziest look.
9,781 Hypes

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