Seoul

Jessi on Her Love for Hip Hop and Making Money Moves
Music 

Jessi on Her Love for Hip Hop and Making Money Moves

The rapper spoke to HYPEBAE about her new music and signing with PSY’s P NATION.
4,816 Hypes

K-Pop Singer and Actress Goo Hara Found Dead at Home in Seoul
Culture

K-Pop Singer and Actress Goo Hara Found Dead at Home in Seoul

The former Kara member passes away at age 28.
2,560 Hypes

Louis Vuitton Celebrates the Opening of Its New Boutique in Seoul
Fashion

Louis Vuitton Celebrates the Opening of Its New Boutique in Seoul

With celebrities including Chloe Grace Moretz, Jessica Jung, EXO’s Sehun and more.
7,147 Hypes


These Are the Best Shows You Missed at Seoul Fashion Week SS20
Fashion 

These Are the Best Shows You Missed at Seoul Fashion Week SS20

From SFW veterans like KYE to London-based designer Ashley Williams.
1,915 Hypes

Street Style: Here's What People Wore to Seoul Fashion Week SS20
Fashion

Street Style: Here's What People Wore to Seoul Fashion Week SS20

Featuring utility wear and androgynous looks.
8,802 Hypes

Here Are the Best Celebrity Looks at Seoul Fashion Week SS20
Fashion 

Here Are the Best Celebrity Looks at Seoul Fashion Week SS20

Featuring styles from Risabae, Adrianne Ho, Irene Kim and more.
1,425 Hypes


Net-a-Porter Launches Six Korean-Designed Capsule Collections
Fashion

Net-a-Porter Launches Six Korean-Designed Capsule Collections

Including the likes of Pushbutton and Andersson Bell.
663 Hypes

15 Cafés and Restaurants Every Fashion Lover Needs to Visit
Food 

15 Cafés and Restaurants Every Fashion Lover Needs to Visit

From Café Kitsuné to Simon Porte Jacquemus’ Citron.
29,918 Hypes

7 Korean Streetwear Brands That We're Really Into Right Now
Fashion 

7 Korean Streetwear Brands That We're Really Into Right Now

KANCO, Mahagrid, PUSHBUTTON and more are on our radar.
24,126 Hypes

MSCHF Cozies up for Fall with Its Latest FW19 Collection
Fashion

MSCHF Cozies up for Fall with Its Latest FW19 Collection

For the culture, not for the fashion.
907 Hypes

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