Why Are People Suddenly Asking ChatGPT for Beauty Advice?
Beauty

Why Are People Suddenly Asking ChatGPT for Beauty Advice?

TikTokers are carefully curating AI prompts for glow up tips — but not everyone is on board.

Poking Fun at Performative Men? TikTok's New Fav
Culture

Poking Fun at Performative Men? TikTok's New Fav

Remember look-a-like contests? Meet its rival.

Burberry Taps TikTok Sensation "Bus Aunty" for "Back to the City" Campaign
Fashion

Burberry Taps TikTok Sensation "Bus Aunty" for "Back to the City" Campaign

Name a more unlikely duo, we dare you.

Why Is the "Turning Myself Into an LA 10" Trend Attracting So Many Hate Comments?
Beauty

Why Is the "Turning Myself Into an LA 10" Trend Attracting So Many Hate Comments?

The makeup trend is receiving tons of negative attention on TikTok.

Youthforia Announces Its Closure — With a Notes App Statement
Beauty

Youthforia Announces Its Closure — With a Notes App Statement

The internet is convinced controversy is the reason for the brand’s shutdown.

We Need to Talk About South Asian Appropriation in Fashion
Fashion

We Need to Talk About South Asian Appropriation in Fashion

Because there’s more to “Scandi Scarves” and Prada sandals than meets the viral eye.

Why PinkPantheress May Never Drop Electronic Music Again
Music

Why PinkPantheress May Never Drop Electronic Music Again

And how it feels to witness “Illegal” as a TikTok trend.

Can a Flip-Flop Be a Fashion Trend?
Fashion

Can a Flip-Flop Be a Fashion Trend?

From simple wardrobe staples to this summer’s biggest buys.

Gen Z Reacts To... Gen Z Stare Content
Culture

Gen Z Reacts To... Gen Z Stare Content

Is it a phenomenon? Or is it just a resting bitch face?

The War on Lash Clusters — Did Lashify Really Invent Them?
Beauty

The War on Lash Clusters — Did Lashify Really Invent Them?

Beauty experts weigh in.

Is Being "High Contrast" a Real Thing — Or Just Another TikTok Microtrend?
Beauty

Is Being "High Contrast" a Real Thing — Or Just Another TikTok Microtrend?

Here’s why beauty experts are attempting to debunk it.

TikTok Tanked the Rules of Luxury, Study Confirms
Culture

TikTok Tanked the Rules of Luxury, Study Confirms

A new study reveals how TikTok changed the rules of shopping.

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