Footwear

pam pam Releases a Vintage-Inspired Reebok DMX Run 10 Editorial

The design is back.

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pam pam Releases a Vintage-Inspired Reebok DMX Run 10 Editorial

The design is back.

London sneaker boutique pam pam is teaming up with visual artist Georgia Cranstoun to produce an editorial in celebration of Reebok‘s relaunch of the iconic DMX Run 10 design.

The ’90s inspired shoot utilizes hand painted shapes and bright fabrics to exemplify the futuristic look of the DMX Run 10. The kicks will release in “Vital Blue,” “Chalk,” and “Riot Red.” The silhouette features “Moving Air” technology meaning it was crafted for top-tier comfort and cushioning. Additional detailing includes a midsole which sweeps from the forefoot all the way up around the heel to create one chunky look.

Check out the imagery in the gallery above. “Riot Red” and “Chalk” are available for purchase now in-store and at pampamlondon.com. “Vital Blue” will drop in April, stay tuned here for an official release date.

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