Reebok and Tobe Nwigwe Reignite Their Partnership With a New Chukwu Sneaker
Launching their third and fourth collaborative silhouettes.
Multi-hyphenate artist Tobe Nwigwe and Reebok are back with the next chapters of their ongoing Reebok x Chukwu partnership. Building on the momentum of the debut Chukwu OTU and sophomore Chukwu ABUO, the latest drop introduces two new signature silhouettes: the Chukwu ATO and Chukwu ANO.
Continuing the collaboration’s numerical storytelling, ATO and ANO take their names from the Igbo language, translating to three and four, and marking Nwigwe’s third and fourth signature shoes with the heritage sportswear label. Inspired by the life Nwigwe is building alongside his wife and their five children, the designs explore themes of family legacy, progression and carrying cultural roots forward.
“OTU was the beginning, ABUO continued that story and ATO and ANO will build on that foundation while staying connected to where we come from and thinking about what comes next.” Nwigwe shared in a press release.
The Reebok x Chukwu ATO is the duo’s first laceless sneaker, arriving in two colorways including Nwigwe’s signature “Mint” alongside “Black.” Meanwhile, the Reebok x Chukwu ANO balances Nwigwe’s distinct creative lens with classic Reebok DNA, landing in “Black/Gum” and “Salmon/Black” iterations.
The Reebok x Chukwu ATO and ANO are available to purchase now on the Reebok website and select retailers.
In other news, Converse and Tyler, the Creator launched the new Bronco Boot Low.
