The revival of retro classics from some of our favorite brands of decades past has been a key trend throughout the first half of this year. None, however, have tugged at our heartstrings (and purse strings) quite as much as the renaissance of every girl’s guilty pleasure brand of choice – Juicy Couture.
The relaunch of its iconic, bedazzled velour tracksuits has been a long time coming but its the easily-wearable accessories like this backpack that have us channeling the ’00s look. This bag is roomy enough for all you everyday needs and even has a drawstring top to ensure your belongings stay safe and sound. The durable black upper adds to the practicality, as does the flap closure that’s secured by two chunky buckles. Pockets on each side offer easy access to anything you need whilst on the go and the adjustable shoulder straps – emblazoned with tonal Juicy Couture text details – offer multiple ways to wear this on-trend backpack. Completing the look is hot pink text spelling out “JUICY” upon the front and pink and white elasticated details upon the side pockets.
You can shop this backpack now at JD Sports for £60 GBP (approx. $83 USD). If you’re a fan of this look, be sure to check out this matching Juicy Couture fanny pack, which is perfect for vacations and girls on-the-go.