Martine Rose New Online Store Zoom Campaign Shoot E-Commerce Website
1 of 5
Martine Rose
Martine Rose New Online Store Zoom Campaign Shoot E-Commerce Website
2 of 5
Martine Rose
Martine Rose New Online Store Zoom Campaign Shoot E-Commerce Website
3 of 5
Martine Rose
Martine Rose New Online Store Zoom Campaign Shoot E-Commerce Website
4 of 5
Martine Rose
Martine Rose New Online Store Zoom Campaign Shoot E-Commerce Website
5 of 5
Martine Rose
Fashion

Martine Rose Launches Online Store With a Virtual Campaign

Shot through Zoom.

4.8K

Martine Rose Launches Online Store With a Virtual Campaign

Shot through Zoom.

Martine Rose has just announced that she is launching an e-commerce platform, releasing her Spring/Summer 2020 collection as well as a selection of archive pieces going al the way back to 2007.

In addition to the platform, Martine Rose has also revealed her latest SS20 lookbook, shot through Zoom. The label has always had a very distinct community-centered ethos, and the campaign features a handful of models in their living rooms, styled through conversations on WhatsApp as well as shot through photography coaching on Zoom.

“We wanted to tell a story through the site and the self-isolation imagery turned out to be very honest and reflective of not just the brand but our current reality,” said the London-based designer on the collection.

The Martine Rose web store is set to launch on May 4, and will feature the Spring/Summer 2020 collection. Peep the lookbook in the gallery above.

Read Full Article
Text By
Share this article

What to Read Next

Martine Rose Evolves Her MFW Debut With a New SS25 Campaign
Fashion

Martine Rose Evolves Her MFW Debut With a New SS25 Campaign

Lensed by Sharna Osborne.
By /
970
Martine Rose and Clarks Reunite in the Wild
Footwear

Martine Rose and Clarks Reunite in the Wild

Shoes you want to keep on.
By /
1.6K
Is Martine Rose x Supreme FW24 The Ultimate Streetwear Collab?
Fashion

Is Martine Rose x Supreme FW24 The Ultimate Streetwear Collab?

A ready-to-wear collection and a 44-page, black-and-white photo zine.
By /
2.2K
SKKN by Kim Is Elevating the Makeup Game With a New Lipstick Launch
Beauty

SKKN by Kim Is Elevating the Makeup Game With a New Lipstick Launch

Meet the Silk Matte Lip.
By /
1.3K
Nike Debuts Summer-Ready City Slides in Bold Black & Red Colorways
Footwear

Nike Debuts Summer-Ready City Slides in Bold Black & Red Colorways

New shoes to rock at home.
By /
21.4K
Here's a Closer Look at the adidas YEEZY BOOST 350 V2 "Israfil"
Footwear

Here's a Closer Look at the adidas YEEZY BOOST 350 V2 "Israfil"

Add these to your summer sneaker rotation.
By /
12.1K
Prabal Gurung Designs Merchandise for All Americans, a COVID-19 Relief Initiative
Fashion

Prabal Gurung Designs Merchandise for All Americans, a COVID-19 Relief Initiative

Helping marginalized communities affected by the pandemic.
By /
3.6K
Beyoncé Remixes Megan Thee Stallion's "Savage" to Benefit Coronavirus Relief
Music

Beyoncé Remixes Megan Thee Stallion's "Savage" to Benefit Coronavirus Relief

Listen to the new track here.
By /
4.5K
Recreate a Sun-Kissed Glow With Bobbi Brown's Summer Makeup Collection
Beauty

Recreate a Sun-Kissed Glow With Bobbi Brown's Summer Makeup Collection

Fake a tan from home.
By /
6.8K
PLEASURES and SafeTouch Team Up on Hygienic Multi-Tool
Culture

PLEASURES and SafeTouch Team Up on Hygienic Multi-Tool

Open doors, press buttons and more, hands-free.
By /
11.1K
Kylie Jenner Has Purchased a $36.5 Million USD Mansion
Culture

Kylie Jenner Has Purchased a $36.5 Million USD Mansion

Peep the billionaire’s latest pad.
By /
10.6K
Chanel's Lipstick-Shaped USB Drive Is the Chicest Office Accessory
Fashion

Chanel's Lipstick-Shaped USB Drive Is the Chicest Office Accessory

Business meets high fashion.
By /
15.4K
Instagram Live Introduces New Story Donation Feature
Culture

Instagram Live Introduces New Story Donation Feature

Allowing users to raise funds for nonprofits live through the app.
By /
2.6K
Would You Buy Gucci's $3,000 USD Backpack Pillow Holder?
Fashion

Would You Buy Gucci's $3,000 USD Backpack Pillow Holder?

Pull up to the sleepover like.
By /
7.8K
More ▾
 

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

Already whitelisted us? Refresh page

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. “Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.