Culture

Instagram Live Introduces New Story Donation Feature

Allowing users to raise funds for nonprofits live through the app.

By
1,533 Hypes

Instagram Live Introduces New Story Donation Feature

Allowing users to raise funds for nonprofits live through the app.

In the time of coronavirus, we’ve seen Instagram Live become a major social media tool used by members of the app, all over the world, to connect and stay connected. Now, Instagram is introducing a new and permanent Donations feature, allowing users to raise funds for nonprofits live through the app. “Instagram Live has experienced 70% growth compared to last month,” said Instagram’s head of product Vishal Shah, adding that, “even though some influencers have already been using Instagram for fundraisers, the Live Donations feature makes this easier — and a lot more powerful.”

The tool is accessible in the “Live” section at the bottom of the screen where users can select “Fundraiser” and then choose a nonprofit listed. In the U.S. donations will go through major credit cards as well as PayPal, and the methods will vary in other countries where the feature is available. 100% of proceeds raised during the Instagram Live stream will go straight through the organization, with all fees being waived. The charity donation will feature more than one million nonprofits, and will be connected to Facebook’s donation feature. The live donations will also show the amount of money raised in real-time as well as the number of donators and supporters.

Get a preview of the new Instagram Live Donations feature in the images above, and head to Instagram to explore the option further.

Read Full Article
Share this article

What to Read Next

Instagram Launches Notes, an Away Message-Like Feature
Tech

Instagram Launches Notes, an Away Message-Like Feature

BRB, adding song lyrics.
6,649 Hypes

Instagram's New Feature Allows Users To Remove Weight Loss Ads From Their Feeds
Culture

Instagram's New Feature Allows Users To Remove Weight Loss Ads From Their Feeds

Here’s what you need to know.
981 Hypes

Pulling a Myspace? Instagram Is Reportedly Working Towards Adding a Profile Song Feature
Tech

Pulling a Myspace? Instagram Is Reportedly Working Towards Adding a Profile Song Feature

Appearing in the bio section.
14,839 Hypes


The 'Wednesday' Effect: Jenna Ortega Gains Over 10M New Followers on Instagram
Entertainment

The 'Wednesday' Effect: Jenna Ortega Gains Over 10M New Followers on Instagram

On some days, the star gained more than 1M new followers in 24 hours.
3,532 Hypes

Would You Buy Gucci's $3,000 USD Backpack Pillow Holder?
Fashion

Would You Buy Gucci's $3,000 USD Backpack Pillow Holder?

Pull up to the sleepover like.
13,333 Hypes

These Beauty Subscription Boxes Are for Makeup, Skincare and Hair Enthusiasts
Beauty 

These Beauty Subscription Boxes Are for Makeup, Skincare and Hair Enthusiasts

From clean beauty to natural haircare options.
7,369 Hypes

CELINE Relaunches Its Classic Triomphe Canvas Ava Shoulder Bag
Fashion

CELINE Relaunches Its Classic Triomphe Canvas Ava Shoulder Bag

Exclusively available in Asia.
107,669 Hypes

Off-White™ Named Fashion's Hottest Brand for the Third Consecutive Quarter
Fashion

Off-White™ Named Fashion's Hottest Brand for the Third Consecutive Quarter

Followed by Balenciaga, Nike, Gucci and Prada, according to Lyst’s Q1 2020 report.
8,713 Hypes

innisfree's Bestselling No Sebum Mineral Powder Gets a Fruity Mentos Treatment
Beauty

innisfree's Bestselling No Sebum Mineral Powder Gets a Fruity Mentos Treatment

Preparing for a hot and sweaty summer.
92,667 Hypes

Patagonia Unveils New Sustainable Apparel and Accessories for SS20
Fashion

Patagonia Unveils New Sustainable Apparel and Accessories for SS20

Featuring organic cotton tees, recycled hat brims and more.
4,555 Hypes


Take a Look at The North Face's New "Active Trail" Collection
Fashion

Take a Look at The North Face's New "Active Trail" Collection

Featuring the label’s iconic color-blocking design and latest Futurelight™ technology.
5,834 Hypes

Dasha Kim on the Korean Drugstore Beauty Products She Swears By
Beauty 

Dasha Kim on the Korean Drugstore Beauty Products She Swears By

The Jeju-based beauty guru shares her makeup and skincare faves.
24,499 Hypes

The Pokémon x LeSportsac Collection Features Pikachu Front and Center
Fashion

The Pokémon x LeSportsac Collection Features Pikachu Front and Center

Fashion’s favorite anime character.
8,677 Hypes

More ▾
 
Subscribe to our Newsletter

Keep updated on the latest news.

By subscribing, you agree to our Terms of Use and Privacy Policy.

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.