Fashion

Acne Studios' FW20 Campaign Features Employees and Their Pet Dogs

Too chic and cute to handle.

By
1,535 Hypes

Acne Studios' FW20 Campaign Features Employees and Their Pet Dogs

Too chic and cute to handle.

Having unveiled its Fall/Winter 2020 Face collection back in April, Acne Studios has now delivered the latest campaign for its full FW20 range. Shifting away from traditional fashion shoots, the visuals feature the brand’s employees with their loving pet dogs.

The Swedish label’s new items are splashed with British artist Lydia Blakeley‘s pup illustrations. Capturing the short-sleeved shirts, tees, knitwear and more, photographer Anders Edström lensed Acne Studios’ team members at the label’s headquarters in Stockholm, which was previously the Czech Embassy.

Creative director Jonny Johansson shared the inspiration behind this collection by revealing that he recently became a dog owner: “I’ve started to notice the ‘dog people’, walking, being and dressing. I didn’t see them in the same way before, and now I guess I’ve become one myself. For this collection, I wanted to highlight and credit that subculture for all the inspiration it has given me.” Along with inspiration from dogs, the range is a reimagination of vintage workwear through designs including flannels, check patterns, classic denim and more.

Peep the video editorial and entire FW20 collection down below. Acne Studios’ latest range is available now at the brand’s online store and offline locations.

Read Full Article
Share this article

What to Read Next

Sony's PlayStation 5 Is Now Open for Pre-Order Registration
Tech

Sony's PlayStation 5 Is Now Open for Pre-Order Registration

Find out how you can be one of the first to pre-order the highly anticipated console.
7,017 Hypes

WNBA and NBA Delay Games to Protest Jacob Blake Shooting
Culture 

WNBA and NBA Delay Games to Protest Jacob Blake Shooting

Baseball organization MLB and soccer league MLS have also joined the movement.
471 Hypes

Dame Products Has Restocked Its Popular Arc G-Spot Vibrator
Health

Dame Products Has Restocked Its Popular Arc G-Spot Vibrator

Discover pleasure points you didn’t know you had with this multipurpose toy.
1,067 Hypes

Rodarte Brings Its Iconic "Radarte" Collection to Depop
Fashion

Rodarte Brings Its Iconic "Radarte" Collection to Depop

Featuring tie-dye tees, logo-embroidered hoodies and more.
983 Hypes

More Than 100 Black Lives Matter Banners Go on Display in the UK
Art 

More Than 100 Black Lives Matter Banners Go on Display in the UK

An exhibition led by Black British artist group, People Dem Collective.
264 Hypes

Keep It Casual With Chanel's Terrycloth Logo Bucket Hats
Fashion

Keep It Casual With Chanel's Terrycloth Logo Bucket Hats

A fashion staple.
11,050 Hypes

More ▾