Culture

Colgate's Pastel-Colored Electric Toothbrush Guides You to Brush Your Teeth Better

Connect it to your Apple Health app to track your personal dental data.

15,326 Hypes

Colgate's Pastel-Colored Electric Toothbrush Guides You to Brush Your Teeth Better

Connect it to your Apple Health app to track your personal dental data.

Colgate has unveiled a new smart toothbrush called hum by Colgate. Developed to guide its consumers to brush their teeth better, the dental tool consists of smart sensors that track the frequency, duration and coverage of your brushing style. Bill van de Graaf, Vice President of Marketing in North America, said in a press release:

“hum by Colgate was designed with the consumer in mind to create a more accessible smart electric toothbrush to help more people brush better. hum also meets the consumer demand for a lightweight and sleek toothbrush that delivers a powerful clean. For consumers, good habits are key to staying happy and healthy, and they prefer brands that help them build those habits in easy and fun ways.”

Providing a personalized experience, the toothbrush aids you to target specific spots that need extra cleaning. Additionally, it is packed with powerful 3D sonic vibrations and has been incorporated with patented bristle technology. To access your personal data, simply connect your hum to Apple‘s Health app or the hum by Colgate app, which can store information offline for up to 10 days.

To add an additional fun factor to your dental hygiene routine, Colgate will reward you with points on its app every time you improve your brushing technique. These points can be used to purchase any product in its in-app shop, including hum refill brush heads and other items from partner brands.

hum by Colgate’s rechargeable toothbrush retails for $69.99 USD, while the battery-powered iteration is priced at $49.99 USD. You can purchase hum now directly from the hum by Colgate website, or on Amazon, Bed Bath & Beyond, Walmart and other select retailers next month.

Read Full Article
Text By
Share this article

What to Read Next

OkCupid Taps AI To Help You "Erase Your Ex"
Sex & Dating

OkCupid Taps AI To Help You "Erase Your Ex"

Behold the power of AI.

This Just In: Your Guide To Surviving Mercury Retrograde
Sex & Dating

This Just In: Your Guide To Surviving Mercury Retrograde

Basically, how to *not* get dumped during Mercury Retrograde.

What's a Throuple? Here's Your Guide to Triad Polyamory
Sex & Dating

What's a Throuple? Here's Your Guide to Triad Polyamory

In some relationships, jealousy can be your friend.


Forget TikTok: Here's Your Medically-Backed Guide to Curing Yeast Infections
Sex & Dating

Forget TikTok: Here's Your Medically-Backed Guide to Curing Yeast Infections

According to Hey Jane medical expert, Alyssa Wagner.

Afro-Centered Collective Moonshine Unveils SS20 "Partout au Bled" Campaign
Fashion

Afro-Centered Collective Moonshine Unveils SS20 "Partout au Bled" Campaign

Celebrating the vibrant culture of Africa and the Caribbean in the ’90s.

Hop on the Square-Toe Shoe Trend With Bottega Veneta's Yellow Lido Sandals
Footwear

Hop on the Square-Toe Shoe Trend With Bottega Veneta's Yellow Lido Sandals

Elevate your summer look with these 3.5-inch heels.

Facebook to Further Aid Black-Owned Businesses With New App Feature
Culture 

Facebook to Further Aid Black-Owned Businesses With New App Feature

The tech giant has also announced a $40 million USD grant to support the U.S. Black community.

Sustainable Lingerie Brand PROCLAIM to Restock Its "Tencel" Collection
Fashion

Sustainable Lingerie Brand PROCLAIM to Restock Its "Tencel" Collection

Pre-order your favorite intimates now.

Holzweiler x Run & Relax Collaborate on Flattering Workout Basics
Fashion

Holzweiler x Run & Relax Collaborate on Flattering Workout Basics

Including sports bras and leggings.

Jung Lee, Wedding Planner to the Stars, Built Her Empire With Scrappiness and Soul
Culture 

Jung Lee, Wedding Planner to the Stars, Built Her Empire With Scrappiness and Soul

The Fête founder walks us through her unorthodox career path, from designing delis to starring in TLC’s ‘Wedded to Perfection.’

Korean Brand Marge Sherwood Launches '90s-Inspired Nylon Handbag
Fashion

Korean Brand Marge Sherwood Launches '90s-Inspired Nylon Handbag

The Moss Half Nylon is named after the iconic supermodel, Kate Moss.

Mansur Gavriel's New Zip Bucket Bag Is About to Become a Minimalist Favorite
Fashion

Mansur Gavriel's New Zip Bucket Bag Is About to Become a Minimalist Favorite

Arriving in five timeless colorways.

Meet Foile, the Australian Skincare Store Offering Refillable, Natural Products
Beauty

Meet Foile, the Australian Skincare Store Offering Refillable, Natural Products

Look inside the premium beauty concept shop located in Bondi, NSW.

Finn Wolfhard and Cate Blanchett Confirmed for Guillermo del Toro's 'Pinocchio' Remake
Film & TV

Finn Wolfhard and Cate Blanchett Confirmed for Guillermo del Toro's 'Pinocchio' Remake

The animated film will release on Netflix.

More ▾
 

Looks like you’re using an ad-blocker

We charge advertisers instead of our readers. Support us by whitelisting our site.

Whitelist Us

How to Whitelist Us

screenshot
  1. Click the AdBlock icon in the browser extension area in the upper right-hand corner.
  2. Under “Pause on this site” click “Always”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlock Plus icon in the browser extension area in the upper right-hand corner.
  2. Block ads on – This website” switch off the toggle to turn it from blue to gray.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the AdBlocker Ultimate icon in the browser extension area in the upper right-hand corner.
  2. Switch off the toggle to turn it from “Enabled on this site” to “Disabled on this site”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the Ghostery icon in the browser extension area in the upper right-hand corner.
  2. Click on the “Ad-Blocking” button at the bottom. It will turn gray and the text above will go from “ON” to “OFF”.
  3. Refresh the page or click the button below to continue.
screenshot
  1. Click the UBlock Origin icon in the browser extension area in the upper right-hand corner.
  2. Click on the large blue power icon at the top.
  3. When it turns gray, click the refresh icon that has appeared next to it or click the button below to continue.
screenshot
  1. Click the icon of the ad-blocker extension installed on your browser.You’ll usually find this icon in the upper right-hand corner of your screen. You may have more than one ad-blocker installed.
  2. Follow the instructions for disabling the ad blocker on the site you’re viewing.You may have to select a menu option or click a button.
  3. Refresh the page or click the button below to continue.