Open to designers under 40 who have produced at least two collections, the global competition will award one promising winner with €330,000 EUR (approximately $401,600 USD) and a mentorship advising on business practices including sustainable development, marketing and copyright. A second award, the Karl Lagerfeld Special Jury Prize, will grant one designer with €150,000 EUR and a one-year mentorship. Due to COVID, Prize semi-finals will be held virtually from April 6 to 11. Last year, the pandemic pushed LVMH to split its Prize between all eight finalists: Ahluwalia, Casablanca, Chopova Lowena, Nicholas Daley, Peter Do, Sindiso Khumalo, Tomo Koizumi and Supriya Lele.
LVMH Prize applications are open via the LVMH website through February 28.