Music

Harry Styles Might Launch a Beauty Brand

A trademark filing hints at the singer’s next venture.

By
203 Hypes

A recent trademark filing suggests that Harry Styles could be launching his own beauty brand. The “Watermelon Sugar” singer, oft spotted wearing enviable nail art, is listed as the director of a company called Pleased As Holdings. Emma Spring, Styles’ former assistant, will run the brand alongside him.

The trademark documents, first spotted online by a particularly observant Harry Styles fan account, specify “wholesale of perfume and cosmetics” as the company’s focus. Of course, these rather non-specific categories leave the door wide for speculation on what exactly Styles could release. Might we see a watermelon-scented perfume? Canary yellow nail polish? Whatever the artist has in store, it’s sure to be as glamorous as his statement-making style.

Stay tuned for updates on Pleased As Holdings.

Read Full Article
Share this article

What to Read Next

Acne Studios Unveils Season 4 of Repurposed Fabrics Collection
Fashion

Acne Studios Unveils Season 4 of Repurposed Fabrics Collection

Reworking leftover materials with sustainability in mind.
576 Hypes


Louis Vuitton Infuses Latest "Imagination" Perfume With Black Tea
Beauty

Louis Vuitton Infuses Latest "Imagination" Perfume With Black Tea

A fresh scent for summer days.
1,014 Hypes

Bring Your Crocs on a Trip to Korea With These Jibbitz Charms
Footwear

Bring Your Crocs on a Trip to Korea With These Jibbitz Charms

Spotlighting the cities of Seoul, Busan and Jeju.
496 Hypes


Nike ACG Heads to Hawaii for Summer 2021 Collection
Fashion

Nike ACG Heads to Hawaii for Summer 2021 Collection

Sustainable outdoor wear to keep you dry.
1,695 Hypes


AMBUSH x Nike Reportedly Returning With "Flash Lime" Dunk High
Footwear

AMBUSH x Nike Reportedly Returning With "Flash Lime" Dunk High

A striking neon green hue contrasted with black Swooshes.
1,255 Hypes

Bottega Veneta Opens Pop-Up in Williamsburg, Brooklyn
Fashion

Bottega Veneta Opens Pop-Up in Williamsburg, Brooklyn

Marking Daniel Lee’s first concept store in New York City.
1,901 Hypes

Apple's iPhone 13 Rumored To Receive a "Rose Pink" Colorway
Tech

Apple's iPhone 13 Rumored To Receive a "Rose Pink" Colorway

In addition to the potential “Matte Black” and “Orange” iterations.
4,337 Hypes

More ▾