Fashion

Kylie Jenner Is Expanding Her Empire With Swimwear

Take a sneak peek at Kylie Swim here.

8,925 Hypes

Adding to her makeup line Kylie Cosmetics and skincare brand Kylie Skin, Kylie Jenner is now set to launch Kylie Swim.

The official announcement follows months of rumors that first surfaced after the entrepreneur filed trademarks for “Kylie Swim” and “Kylie Swim By Kylie Jenner.” With the new launch, the beauty mogul is following the footsteps of her older sisters Kim Kardashian and Khloé Kardashian, who own SKIMS and Good American, respectively.

The sneak peek posted on Instagram shows the youngest Kardashian-Jenner sister in a Polaroid photo wearing a strappy one-piece swimsuit in a gradient pink and yellow color theme. The star also took to her Instagram Stories to share a red-orange design with cutout details on each side. “Working on Kylie Swim and I can’t wait to share,” she wrote.

Stay tuned as we learn more about Kylie Swim and its inaugural collection. Head over to the brand’s official Instagram for a sneak peek.

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