Burberry Plays With the Concept of Duality in FW21 Campaign
Showcasing the house’s new womenswear and menswear collections.
The visuals feature a combination of studio stills and backstage shots, lensed by photography duo Mert Alaş & Marcus Piggott and Chris Rhodes respectively, which play with the concept of duality. Burberry’s Chief Creative Officer Riccardo Tisci commented on his concept behind the house’s campaign in a press release:
“This season is very much about freedom of expression and the importance of exploring creativity. And so, for the campaign, I really wanted to build on these notions and have the collection captured from two different creative perspectives. I collaborated with the incredible Katy England on the styling for the campaign to create a beautiful and powerful fluidity across both juxtaposing images, and I am so excited to have also worked with Mert & Marcus and Chris Rhodes to bring them to life through each of their unique lenses.”
The women’s range is comprised of reimagined British tailoring classics. Trompe l’oeil prints and tactile faux furs dominate the silhouettes, while the cape-sleeve dresses boast color-blocked designs paired with animal print. Elsewhere, the Olympia bag collection comes with new iterations, including the Olympia scarf tote and clutch. As for the men’s line, the garments are crafted with pleats, panels and fringes to reflect motion and activity.
Take a look at Burberry’s FW21 campaign above.
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