MIMCHIK Unveils Its Anticipated Sophomore Collection, "Don't Forget About Espionage"
With a campaign shot by Aidan Cullen.
Los Angeles-based contemporary brand, MIMCHIK, has unveiled its highly-anticipated sophomore collection, titled “Don’t Forget About Espionage.” The brand’s latest range continues to emphasize its signature modular and downtown-cool ensembles, crafted with a focus on timelessness.
For the Spring/Summer 2023 season, MIMCHIK has collaborated with photographer Aidan Cullen, to create a captivating visual representation of the collection’s ethereal world and muses. The collection features a selection of statement pieces, including powerful leather moto jackets, gumdrop dresses, suit trousers, mini blazers, leather jeans, double-belted skirts,and baseball hats. Some of these pieces have already been spotted on fashion icons such as Emily Ratajkowski and Amelia Gray.
Co-founded by Mia Kazovsky and Emma Marciano, MIMCHIK aims to provide contemporary and chic apparel for the “Conscious Hot Girl.” Marciano, the daughter of Guess co-founder Maurice Marciano and footwear designer Nathalie Marciano, brings her keen sense of style to the brand’s designs.
To celebrate the release of “Don’t Forget About Espionage,” MIMCHIK held an exclusive pop-up event at the John Varvatos space on Melrose. The event was in partnership with Pedro Cavaliere’s Community Goods and the tequila brand Casa Del Sol. The collection is now available to shop online.
In other fashion news, Hanifa’s SS23 collection blooms with delicate textures and feminine hues.