Fashion

MISBHV Is "Notoriously Fast" and "Incredibly Annoying" in New Campaign

Joining forces with music artist and techno maximalist VTSS.

1,199 Hypes

MISBHV Is "Notoriously Fast" and "Incredibly Annoying" in New Campaign

Joining forces with music artist and techno maximalist VTSS.

Warsaw-based label MISBHV just joined forces with Polish music artist VTSS, known for her high-octane mixes and techno maximalism, for the brand’s new Pre-Fall 2023 campaign.

Born from a shared love of rave culture and club music, the collaborative campaign was shot in Paris and lensed by photographer Marcin Kempski. Spotlighting VTSS alongside a selection of MISBHV’s signature rave-inspired pieces, PF23 aims to evoke a raw and understated feeling.

Featuring grungey wool dresses, cut-out leather trousers and club-ready accessories, VTSS is captured in her own distinctive aesthetic, spotlighting sheer fabrics, leather jackets and the brand’s signature prints.

“VTSS is an icon – and inspiration for how we shot this with Marcin literally stems from religious iconography of Eastern Europe: Martyna is the Madonna, albeit through a hyper-contemporary lens,” explains MISBHV’s Creative Director Tomek Wirski.

Take a look at VTSS in action for MISBHV above, and head to the brand’s website to shop its latest collection.

In other news, POSTER GIRL just dropped its viral SS24 campaign.

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