Juicy Couture and Athena Club’s Hot Pink Razor Is Peak Y2K
As is the campaign, starring TikTok star Ken Eurich.
Our Y2K favorite Juicy Couture and the ultimate body care brand, Athena Club, have come together to drop a limited-edition collection. Not only is it perfect for those wanting smooth skin and velour jumpsuits, but the campaign also stars TikTok star Ken Eurich.
“Both brands are champions of elevating everyday experiences,” per the press release. “Juicy Couture with its iconic, velour tracksuits and fun, glamorous style, and Athena Club with its clean, high-quality personal care products designed for modern convenience.” So far, so true.
The two are coming together to drop a limited-edition collection of nostalgic products, including a razor kit with Athena Club’s favorite hero product, which has five spaced-out blades that hydrate with hyaluronic acid to ensure you get the best shave possible.
You’ll also find the brand’s award-winning sugar scrub, made with a new scent, inspired by Juicy Couture. Real sugar, papaya and argan oil come together to hydrate skin and smell good enough to eat, leaving a lasting smell of jasmine and vanilla. (The Shave Butter has the same Sweet Escape scent, also.)
The crown jewel in the set is the Perfect Shave Set, which includes all three products and a bedazzled pink velour pouch, which is straight out of 1997 in the best way possible.
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The Athena Club and Juicy Couture limited-edition shave products retail for $11 USD to $49 USD and will be available Juicy Couture’s website and Athena Club’s website.
If you’re looking for more beauty news, check out some of our favorite moments from this Spring/Summer 2025 fashion month.