Puma's "Speedcat" Races Back in Two New Colorways
With a campaign starring Sierra Rena.
The classic PUMA “Speedcat,” which was originally launched in 1999, has made a huge comeback this year and footwear fans can’t get enough. After its re-release in June in sleek black and red suede, the “Speedcat” is now back with two fresh colorways: a dreamy light blue and a chic “Haute Coffee/Frosted Coffee.” These shades are as velvety smooth as they sound, perfect for those looking to add a touch of flair to their sneaker game.
With its plush suede finish and low-top silhouette, these shoes stay true to their roots while adding a few eye-catching details. The embroidered cat on the toe gives the shoe a playful edge, complemented by the PUMA logo on the tongue.
For this latest drop, the campaign is set against a rugged, desert-like backdrop that captures the essence of motorsports. Why motorsports you may ask? The “Speedcat” was originally worn by Grand Prix drivers, giving it a rich history in racing culture and the June release was a nod to this legacy. Now, these new colors continue the tradition with a stylish twist.
Bringing an extra dose of flair to the campaign is stylist Sierra Rena, who appears in the visuals channeling her bold, feminine energy and unmistakable fashion-forward spirit into the “Speedcat,” seamlessly blending timeless heritage with contemporary edge.
The new PUMA sneakers drop October 12 on its website so mark your calendars to snag a pair before they’re gone. In the meantime, browse the gallery for a closer look at these fresh kicks.
In other PUMA news, read about its collab with Noah.