Fashion

Rosalía Is Dior's New Global Ambassador

Captured in a series of portraits with the signature Lady Dior.

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Rosalía Is Dior's New Global Ambassador

Captured in a series of portraits with the signature Lady Dior.

Grammy award-winning singer-songwriter Rosalía has just been named Dior‘s new global ambassador, making her campaign debut with the Lady Dior bag. A symbol of excellence, the bag is one that’s been revisited by Maria Grazia Chiuri time and time again, continuing to cement the House’s heritage and identity.

Celebrating the announcement, Rosalía is lensed by Collier Schorr, pictured through a series of portraits that explore “the profound intensity of black and white.” Captured in an intimate setting, the artist is photographed with nothing but a microphone and a piano — alongside her signature Lady Dior.

The bag is showcased in classic leather, delicately stitched with the lines of the cannage pattern and adorned with its signature “DIOR” charms. At present, little is known about what Rosalía’s ambassador role will involve, but we expect to see the artist appearing in numerous campaigns and regularly sporting the luxury label at red-carpet events.

Take a look at the campaign above and stay tuned for more from Rosalía and Dior.

While you’re here, see Kendall Jenner’s summer must-haves in the new FWRD campaign.

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