The Best Winter Olympics Kits of Milano Cortina 2026
From patriotic puffers to colorful beanies, this gear is going for gold.
The 2026 Winter Olympics and Paralympics in Milano Cortina are fast-approaching, and the official kits for some of the biggest teams are already rolling in. Kicking off in the middle of Fashion Month, the Olympics might not be the first runway people look to for inspiration, but the world’s biggest sporting event has been serving underrated looks for decades now. Snowboarding, figure skating, wheelchair curling and bobsleigh: every sport is covered by some of the hottest names in fashion.
Heritage luxury brands, sportswear giants and even a few unexpected names making the pivot into puffer jackets and snow pants for the month have all prepared for the Games just as much as the Olympians wearing the designs. Mixing national pride with technical sportswear, every collection is made to enhance athletes’ performance and help them look good doing what they love.
From ceremony outfits to the suits that will be hitting the slopes, the fashion industry has outdone itself again for 2026. We’ll see who’s best dressed come February, but every country has a claim to the gold medal right now. Here are some of the best kits that will grace the podiums in Milano Cortina.
Team Iceland and 66°North
Icelandic outerwear brand 66°North is going patriotic this year, kitting out its country’s best athletes for the Winter Olympics and Paralympics. Coinciding with its 100-year anniversary, it’s only right the brand takes its talents to the world stage. An all-white look reflects the nation’s ice caps, and a touch of the flag is featured on the zipper, complete with a red and blue gradient effect.
Team Canada and Lululemon
For its third Olympic Games as Team Canada’s official outfitter, Lululemon pulled out all the stops. Warm knits, hoodies and base layers are as expected, but the outerwear is where this collection truly shines. Drawing inspiration from the land itself, puffers feature subtle topographical maps and two-toned maple leaves, whilst iceberg-inspired shades of green and blue tie the cold-weather color story together in a way that screams “O, Canada!”
Team GB and adidas
Team GB’s gear for Milano Cortina is full Union Jack with a splash of pink. A geometric mashup of the flag and the Team GB and ParalympicsGB logos decorate snowsuits and jackets, and a bubblegum-colored beanie adds a playful touch to the red, white and blue collection.
Team USA and Ralph Lauren
The Ralph Lauren Team USA collection is always one of the best fashion moments of the Olympics. The heritage American brand has been outfitting the country’s elite athletes for the biggest stage since 2008, and each time it’s something special. For the 2026 opening and closing ceremonies, Fair Isle beanies and mittens keep the Olympians warm, and cable knit co-ords provide cozy loungewear for the Olympic Village.
